Cheers

MAY 20, 2024

After seeing the RTD market’s massive growth, Rising Star winner Malibu, which like Absolut is owned by Pernod Ricard USA, introduced rum-based cocktails in a can in 2021. With flavors such as Strawberry Daiquiri, Pineapple Bay Breeze and Rum Punch, the RTDs aim to make consumers feel like they’re in vacation mode 24/7.

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Promotion Promoter Vodka Tequila 111

VinePair

FEBRUARY 29, 2024

The trendiest shots right now, according to bartenders: Fernet Branca Hard Start Mezcal and Amaro Angelino Rye-Nar Forghetti Dickel whiskey and shot of au jus Vermouth Green Tea Bourbon Tequila Amortized wine Bottled-in-bond rye St. Our go-to is a 50/50 of rum and amaro. We call it either the Rum House shot or S&M.”

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Bartending Bartender Head Bartender Bar Manager 105

Cheers

DECEMBER 18, 2023

The Flying Reindeer: Bacardi rum, Midori, agave, citrus and Red Bull Red Watermelon. Peppermint Christmas in Jalisco: Patron silver tequila, chilled Ghirardelli cocoa, whipped vanilla foam and peppermint. Spruced Up Spritz: A vivid green sip mixing Hendrick’s gin, Midori liqueur, La Marca prosecco and seltzer.

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Shooter Simple Syrup Liqueur Vodka 109

VinePair

AUGUST 5, 2024

They decided to promote and serve the drink in a striking copper mug (designed by Russian Sophie Berezinski for her father’s copper factory — and, until then, selling quite poorly). But, as we’ve learned with the “healthiest” spirit, tequila , many health-conscious consumers don’t necessarily care. The rest was, as they say, history.

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Vodka Beer Gin Bartending 111

VinePair

OCTOBER 8, 2024

Shorter smuggling routes from Mexico and the Caribbean put more tequila and rum into American’s hands during its decade of Prohibition, and Americans’ preference for those spirits (as well as whiskey) persisted after repeal. Whereas spirits like tequila and mezcal flow fairly easily and inexpensively by truck across the southern U.S.

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Bar Tequila Bartending Bartender 105

PubClub

AUGUST 14, 2024

As part of its Cocktails for a Cause program, $1 from each drink will go to the association, which focuses on promoting public safety in the coastal and aquatic environment through educational and charitable means and the promotion of high standards of the lifesaving profession. 12 Grove St. . $12 12 Grove St.

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Happy Hour Promoter Promotion Nightlife 52

PubClub

MAY 1, 2024

Shelter makes whiskey and bourbon, gin, tequila, vodka, rum and canned cocktails “For Shelter Distilling, it is not just about promoting a quality spirit, it is also about promoting a lifestyle, said Director of Marketing and Branding and former Professional Snowboarder Matt Hammer.

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Promoter Promotion Vodka Tequila 52

SevenRooms

DECEMBER 13, 2023

From National Beer Day to BOGO burgers on National Cheeseburger Day, there’s no limit to creating fun and unique promotions! Bianca Esmond Every year, national food holidays give restaurants an opportunity to celebrate and capitalize on specialty spending trends. Looking for some inspiration to add to your marketing calendar?

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Beer Promoter Promotion IPA 98

PubClub

DECEMBER 23, 2024

This guide focuses on major city events and parties official or otherwise and not private or paid events put on by promoters. New Year’s Eve and Las Vegas are as natural party partners as tequila and lime juice. We have included links to each city’s visitor’s bureau. Weather: Chilly so dress accordingly.

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Pub Bar Club Nightlife 98

Tales of the Cocktail

SEPTEMBER 15, 2023

Even if there is a restaurant with no Latino staff, it most likely offers beer, rum, tequila, mezcal, pisco, cachaça, wine, coffee, or some type of produce on their menu made by the hardworking people somewhere in Latin-America, or from the hands of Latinos working in the fields of California, or in Nebraska’s meat packing industry.

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Tequila Hospitality Bar Promotion 52

Tales of the Cocktail

SEPTEMBER 15, 2023

Even if there is a restaurant with no Latino staff, it most likely offers beer, rum, tequila, mezcal, pisco, cachaça, wine, coffee, or some type of produce on their menu made by the hardworking people somewhere in Latin-America, or from the hands of Latinos working in the fields of California, or in Nebraska’s meat packing industry.

Tequila 52

Tequila Hospitality Bar Promotion 52

Dry Atlas

APRIL 24, 2024

Rum The tropical and sugarcane-rich notes of rum are cherished in the world of spirits. Non-alcoholic rum endeavors to capture these sweet and sometimes spiced profiles. Explore non-alc rums with our comprehensive guide. Explore non-alc rums with our comprehensive guide.

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Alcohol Mocktails Zero-Proof Gin 52

Imbibe Magazine

JULY 25, 2024

The finalists had been determined by a preliminary round held in June, after which the six highest-scoring spirits in Gin, Rum, Liqueur, American Whiskey, World Whisky, and Agave Spirits advanced to the final round. Spirits of the Year were determined by the judges marking their top three in order.

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Vodka Rum Gin Liqueur 264

VinePair

JULY 24, 2024

Rather than celebrate individual Pacific Island culture and heritage, these bars created tiki culture — an amalgam of reality and fantasy that promotes outlandish, and often offensive, stereotypes. Every drink they put on a menu needs to take up that space for a reason, and the considerations are myriad.

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Mixology Tiki Rum Tinctures 108

Spiritz

JULY 29, 2024

Both brands are set to feature in selected UK and European locations over the summer months, with Q3 and Q4 promotions also planned. Tambo International Airport, centres on attention-catching tasting bars, digital screens and striking merchandising units; promoting both Whitley Neill and Dead Man’s Fingers across various space options.

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Promoter Promotion Liqueur Tequila 59

Cheers

FEBRUARY 15, 2024

Priced at $24 each (two servings per can), the RTD line includes When Honey met Passion, with Aviation gin; Bonfire at Banana Bay, with Del Maguey mezcal; What-a-Melon, featuring Santa Teresa rum; and Mind You Coconut, Wilson, featuring Avion tequila. The competition makes it difficult to go head-to-head with the well-known brands.

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Liquor Vodka Wine Bar 110

Cheers

APRIL 29, 2024

Whiskey and tequila enjoyed another year of growth in 2023, albeit at numbers more “solid” than “explosive.” Premiumization has also played a role in helping rum rebound. Appleton Estate 17 Year Old Legend — an exclusive and faithful recreation of the legendary rum that was crafted by J. Like burgers, like tequila.

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Tequila Vodka Gin Alcohol 105

Advanced Mixology

NOVEMBER 12, 2024

For example, a tequila-based cocktail with a hint of fresh mint can match a spicy dish and be refreshing. Themed Events and Promotions Mixology excels at themed events by matching drinks to the theme. For example, white rum with fresh lime juice or a splash of ginger beer is a classic cocktail base. Use local ingredients.

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Mixology Signature Cocktails Bartending Bartender 97

Mixologists

FEBRUARY 28, 2025

Prickly pear, with its sweet and tangy notes, can be used to create vibrant pink infusions, adding a refreshing twist to tequila or vodka. Local honey, sourced from desert wildflowers, with its rich and floral sweetness, provides a natural sweetener and flavor enhancer, perfect for adding depth to whiskey or rum.

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Infusions Promotion Promoter Vodka 52

Bartender.com

APRIL 10, 2025

The mixing space should be equipped with easy-to-reach storage for frequently used items like vermouth and rum. Bartenders combine white rum, fresh lime juice, sugar, mint leaves, and soda water to create this refreshing Cuban classic.

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Mixology Molecular Mixology Mixologist Bartending 52

Mixologists

FEBRUARY 27, 2025

This focus on local flavors not only enhances the quality of cocktails but also supports local economies and promotes sustainable practices. Mexico's mezcal and tequila revolution has transcended traditional margaritas, with mixologists exploring the complex profiles of these spirits.

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Mixologist Mixology Molecular Mixology Infusions 52

PubClub

NOVEMBER 7, 2024

Spirits : Liquor delivery services typically carry vodka, whiskey, rum, gin, tequila, and more. Check for Promotions : Many liquor delivery platforms offer discounts, especially for first-time users. Most services offer a wide range of alcoholic beverages, including: Beer : From local craft brews to international favorites.

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Liquor Alcohol Beer Wine 52

Good Spirits News

MARCH 27, 2025

Acurio International, the foremost global restaurant company specializing in Peruvian cuisine, and for many years a leader in the promotion of Pisco and an innovator in its use, is proud to announce the appointment of Mike Ryan as its new Corporate Beverage Director. Mike brings a wealth of knowledge and expertise to the role.

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Bartending Bartender Hospitality Bar Manager 54

Good Spirits News

MARCH 7, 2025

Increased Exposure: Take advantage of pre-event promotional campaigns to spotlight your brand. A Special Opportunity: Special Entry Deadline Is March 12, 2025 Entering the Bartender Spirits Awards before the March 12, 2025 Special Pricing Deadline ensures your spirits receive: Reduced Entry Fees: Save more by acting early.

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Bartending Bartender Hospitality Cocktail Culture 54