SevenRooms

MARCH 8, 2024

Below are 11 restaurant marketing promotions for Easter and Passover that are sure to drive sales. In addition to dinner and service, each guest will enjoy Kosher wine pairings and traditional desserts packaged to go. Many menus include lamb chops, horseradish, eggs, a green salad, and wine.

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Promoter Promotion Happy Hour Live Music 98

VinePair

FEBRUARY 21, 2025

We dont say this as a braggadocious claim of influence, but rather to point out that the grape variety remains widely popular despite many winemakers efforts to push esoteric wines on their customers. The impulse to promote lesser-known juice isnt unique to the wine industry, but producers embracing and acting upon that impulse certainly is.

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Wine Pilsner Sommelier IPA 59

VinePair

SEPTEMBER 11, 2024

Relative to Europe’s multi-millennia wine history, California is still just a baby. But whether or not France , Italy , and the rest of the Euro cohort care to admit it, the grand Golden State has fashioned an equally commanding seat in the boardroom of storied wine regions. Surprisingly, not a single wine was mentioned twice!

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Wine Sommelier Bottling Promoter 133

VinePair

DECEMBER 7, 2023

This episode of “Wine 101” is sponsored by La Marca. La Marca’s Prosecco Rosé is the standard-bearer in Northern Italy when it comes to this type of wine. What does it mean to have diversity in wine? We know about diversity in wine grapes and production, but we haven’t covered diversity among the people in the wine business.

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Wine Promoter Promotion 105

Imbibe Magazine

JANUARY 8, 2024

Hundreds of bitter brands were being hawked, with most promoting not only exotic ingredients … but also an exhaustive list of maladies they could cure. It was also bottled at a revivifying 100 proof, with a recommended dosage of three full wine glasses daily. It was also cheaper.

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Bitters Zero-Proof Promoter Promotion 299

Chilled Magazine

JANUARY 8, 2024

Foubert, a farmer, and wine merchant in the Charente-Maritime department of southwest France, initiated her palate with brandy distilled from plums from his orchard. Despite her initial distaste her grandfather introduced her to another offering—an amber liquid he called Armagnac. I guess it’s what makes me a true French-American!”

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Brandy Promoter Promotion Liqueur 263

Spiritz

OCTOBER 29, 2024

The Sommeliers Association of India (SAI) has introduced its official membership program, aimed at uniting professionals and enthusiasts while promoting excellence in the evolving beverage industry. Meanwhile, enthusiasts can enhance their knowledge through wine classes and exclusive events.

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Sommelier Promoter Promotion Hospitality 90

Cheers

FEBRUARY 26, 2024

With many people drinking less overall, and generally drinking less wine than they used to, bars and restaurants need to pay close attention to their by-the-glass selection. What makes a wine a good contender to offer by the glass? We asked several on-premise wine professionals to share their current favorites. Classic Penedes.

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Wine Sommelier Promoter Promotion 116

Imbibe Magazine

OCTOBER 21, 2024

On a bustling evening at New York’s Contento , a restaurant celebrated for its globe-trotting fare and wine program, head sommelier Abe Zarate faces a challenge from diners eager to try a wine similar to the light, fruity profiles of Pinot Noir or Beaujolais. “I This is a Mexican wine made from the Misión grape.”

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Sommelier Wine Alcohol Promoter 252

Cheers

MAY 8, 2024

With a few notable exceptions, most spirit and wine categories were down in sales compared to 2022. In total, 58 spirits , 26 wines and 16 RTDs qualified as Growth Brands this year, based on 2023 calendar year sales. Overall wine decreased 3.4% That’s not to say there are no bright spots and growth areas in the wine industry.

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Wine Promoter Promotion Sommelier 98

Cheers

JANUARY 26, 2024

Why does the wine category struggle with Millennials and Gen Z? The wine industry had been on an upward trajectory since 1997, averaging growth levels over 2% through 2018, according to data from The Beverage Information Group , the data partner of Cheers magazine. But the rate of growth has decelerated since 2004.

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Wine Alcohol Promoter Promotion 109

Chilled Magazine

MARCH 14, 2024

El Cristiano, proud to call themselves the world’s most delicious tequila, is additive-free, sustainable and therefore without hangover, was one of the first brands to promote their varieties with espresso martini, featuring recipes with both their Extra Reposado (XR) and their Extra Anejo (Black Label).

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Simple Syrup Tequila Liquor Promoter 243

VinePair

MARCH 13, 2024

Almost 200 years after his death at Monticello, his beloved Virginia home, we can only imagine what our third president, Thomas Jefferson, might have thought about Virginia wines if he were around to taste them today. Among those planting their flags from all over the wine world: Virginia Wine.

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Wine Promoter Promotion Bottling 111

VinePair

DECEMBER 18, 2024

Going through old texts, I found one from only a couple of weeks ago where she told me about writing one of the first wine articles ever published in Better Homes & Garden. She was also a board member of Les Dames dEscoffier promoting women in hospitality.

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Hospitality Promoter Promotion Bartender 105

Chilled Magazine

APRIL 4, 2024

Likewise, there is a growing recognition for brands that have long championed inclusivity, staying ahead of the curve in promoting these values. Rose, Orgeat and Lucky Saint Beer Syrup* Grapefruit soda, to top *London Essence Preparation: Build the cocktail up in a large wine glass with ice cubes. Lyre’s White Cane Spirit 30 ml.

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Mocktails Zero-Proof Muddling Beer 242

VinePair

JULY 18, 2024

Picture this: a region boasting a population of over 92 million, an expanding middle class, and soaring wine purchases. Where can we find this rosé-hued economic region amidst the global effects of climate change , uprooting of vineyards, and declining wine sales? ’s annual wine market is now almost $80 million.

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Wine Rum Promoter Promotion 111

Imbibe Magazine

SEPTEMBER 18, 2024

This special fund supports Slow Food’s ongoing mission to advance cultural and biodiversity through programs like the Ark of Taste , Coffee Coalition , Wine Coalition , and the Snail of Approval program, as well as hospitality-focused projects dedicated to supporting eduction, wellness, community-building, and innovation.

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Hospitality Sommelier Promoter Promotion 273

VinePair

JUNE 12, 2024

Summer is fast approaching, which means coolers around the country will soon be filled with rosés and crisp white wines to fend off the season’s inevitable heat. But this year, some wine-lovers will swap out the typical bottles of Sauvignon Blanc and Chablis for… red wine? So what makes a red wine chillable?

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Wine Bottling Alcohol Promoter 116

Advanced Mixology

JANUARY 16, 2025

Promote Dietary Inclusivity Attract vegetarians with organic food and drink options. Heres how to set yourself apart from the competition: Include a Wine Cellar Good bar design should be aesthetically pleasing and functional. A wine cellar perfectly exemplifies this. A wine cellar can fit in nearly any space.

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Bar Mocktails Wine Promoter 78

Booze Business

JULY 9, 2024

This shift is reflected in the market with beer sales stagnating, wine offering alcohol-free alternatives, and spirits brands introducing non-alcohol versions of cocktails. These drinks often include added vitamins, minerals, or other health-promoting ingredients. The post The State of the Booze Business: What Does the Future Hold?

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Alcohol Infusions Craft Beer Beer 246

VinePair

OCTOBER 9, 2024

If you’re looking for great wine values, there may be no better place on Earth than the Rhône Valley. It offers an almost endless array of notable wines — red, white, and rosé — in the under-$25 range. For less than $20, you can get a very very good bottle of wine,” says Nicolas Benivay, who manages sales at Domaine Pélaquié in Laudun.

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Wine Promoter Promotion Bottling 115

Chilled Magazine

MARCH 13, 2024

The OG Sleepy Girl Mocktail is said to promote a healthier sleep and relaxation. Non-Alcoholic Sparkling Wine (such as Surely Brut) (or 1.5 Combine the ingredients in a wine glass, add ice, stir, and garnish with an orange peel. Ritual Aperitif Alternative (or San Pellegrino Aranciata) 2 oz. oz of San Pellegrino Aranciata) 2 oz.

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Mocktails Highball Aperitif Alcohol 244

VinePair

FEBRUARY 26, 2024

We’ve all had the fantasy of slipping into a bathtub, pool, or even an entire lake of wine. But as fun as it sounds to snorkel through Sauvignon Blanc , cannonball into some Cava , or do flips in a crisp and fruity rosé , there’s no such thing as a real wine lake (that we know of, at least.)

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Wine Promoter Promotion Alcohol 105

VinePair

JANUARY 11, 2024

When it comes to wine, people tend to have pretty strong opinions. Whether it be which region provides the best value for the money, which variety is the most complex, or which dish you should pair with a certain bottle, wine enthusiasts usually have something to say about it. Here are 10 of the hottest takes from the r/wine subreddit.

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Wine Bottling Promoter Promotion 105

Chilled Magazine

JANUARY 15, 2024

As the Official Wine and Spirits Partner of Dry January® USA, Lyre’s Amplifies the Impact with Nationwide Initiatives and Strategic Collaborations Lyre’s Non-Alcoholic, the trailblazer in the no-and-low alcohol beverage sector, proudly announces its exclusive role as the Official Wine and Spirit Partner of Dry January® USA.

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Alcohol Promoter Promotion Wine 246

Just Drinks

FEBRUARY 15, 2024

US-based wine tech company Coravin has promoted former chief operating officer and chief technology officer Dave Krupinski to CEO.

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Promoter Promotion Wine 52

VinePair

MARCH 24, 2024

Hosting guests at a winery’s tasting room can effectively showcase the brand’s vibe and present the wines in the best possible light. One way to combat this decline is to develop more diverse and inclusive wine travel experiences — a handful of industry pros are leading the charge.

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Wine Hospitality Promoter Promotion 111

VinePair

FEBRUARY 15, 2024

There’s a lot of hearsay around Mr. Pérignon, mainly due to the fact that his work was later sensationalized for promotional marketing purposes. Contrary to popular belief, he wasn’t blind, he didn’t invent sparkling wine, nor did he ever necessarily say, “Come quickly! He even made massive leaps in the practice of clarifying wine.

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Wine Promoter Promotion 98

Spiritz

DECEMBER 16, 2024

Unlike tech or travel, the alcobev industry lacks a centralised platform to guide consumers through the vibrant world of spirits, wines, and beers. For Policymakers: By integrating features like age verification and traceability, the platform promotes responsible consumption and combats counterfeit products.

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Mixology Alcohol Promoter Promotion 95

VinePair

DECEMBER 6, 2023

Nearly two decades have passed since the first Charleston Wine + Food festival kicked off in South Carolina in 2005. Nineteen years and hundreds of popped bottles later, the 2024 iteration of the annual celebration, like the wine and spirits served to attendees every year, has only improved with age.

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Wine Zero-Proof Live Music Live Music 105

Just Drinks

FEBRUARY 17, 2025

Foley Wines, the listed New Zealand wine business, has named Mike Higgins as interim CEO.

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Promoter Promotion Wine 52

Chilled Magazine

MARCH 9, 2024

Through our sponsorship of 86 Harassment, we are committed to driving meaningful change and promoting a culture of respect and dignity across our industry. We encourage others to join us in this critical movement.”

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Hospitality Alcohol Promoter Promotion 264

VinePair

DECEMBER 24, 2024

Medicinally, it soothes sore throats, provides vitamin C, and promotes relaxation, while recreationally, its endlessly adaptable and ideal for intimate, nostalgic moments. Its warm mix of honey, citrus, spices, and whiskey offers cozy comfort. Balancing healing and indulgence, the Hot Toddy deserves far more recognition.

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Bartending Bartender Whiskey Cocktail Culture 105

Chilled Magazine

MARCH 4, 2024

My favorite recipe right now is Death at Midnight, a play on Hemingway’s Death in the Afternoon, with Absinthe and sparkling wine. Absinthe grew in popularity until the time of day when the French would meet at cafes to end their day with a glass of wine became called L’heure Verte, the Green Hour, where wine was replaced by Absinthe.

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Digestif Gin Liquor Alcohol 246

Cheers

FEBRUARY 5, 2024

Uncasville, CT-based casino Mohegan Sun held its 20th Sun Wine & Food Fest from Jan. The annual food and wine festival included more than 15 events combining culinary artistry, unique and premium wine and spirit selections and celebrity chef demonstrations. Here’s a quick look at some of the festivities we attended.

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Wine Vodka IPA Beer 105

SevenRooms

OCTOBER 10, 2023

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.

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Promoter Promotion Happy Hour Beer 52

Spiritz

JUNE 26, 2024

Enter the realm of fruit wines-the delightful concoctions that transform humble fruits into liquid poetry. For "Wine is bottled poetry" as Robert Louis Stevenson would have us say. Rita's winery Naara-Aaba, located in the Ziro Valley of Arunachal Pradesh, produces wine from the abundantly grown kiwi fruit.

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Wine Alcohol Promoter Promotion 83