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Why Every Restaurant Needs a Signature Drink: How Mixology Enhances Your Menu

Advanced Mixology

A well-designed signature drink will leave a lasting impression, set you apart, and give guests a reason to remember their visit. Mixology isn’t just about making cocktails; it’s about making a connection between your bar and your customers, one sip at a time. What is a Signature Drink?

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The Art of Curating Signature Drinks

Cheers

Especially when collaborating with top liquor brands, these businesses can craft signature cocktails that reflect their unique location and create a memory with each sip. As we explore this fusion of mixology and marketing, we’ll uncover the art behind location-specific cocktails setting new standards in the beverage experience.

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Tequila Poised for Good Growth

Spiritz

We partner with top mixologists and influencers to create signature cocktails and promote the tequila brands in our ambit. Involving the Bartenders In particular, Rad Elan Distributors engages with the bartenders for the brands’ promotion and appreciation.

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Featured Bartender August 2024: Luis Florez

Bartender.com

His talent and hard work didn’t go unnoticed; soon, he was promoted to Beverage Coordinator, overseeing the beverage programs of 21 restaurants across four states. Whether you’re a local or a visitor, a trip to Karma to experience one of Luis’s expertly crafted cocktails is an absolute must. Ingredients: 1.5

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EDITION PARTNERS WITH AWARD-WINNING BARS FOR A SERIES OF EXCLUSIVE EVENTS CELEBRATING THE WORLD’S 50 BEST BARS IN MADRID

Bar Magazine

The brand showcases the very best in mixology and gastronomy, alongside curated entertainment, exceptional service, and amenities all under one roof. Lady Bee, which promotes sustainability and the use of local ingredients in its cocktails, won the Campari One To Watch Award 2023 and ranked No.52 52 in World’s 50 Best Bars 2023.

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Quest for Premiumisation Demand for Tequila

Spiritz

. “These consumers highly value the craftsmanship and heritage that define Patrón, making it their preferred choice for both savouring neat and enjoying crafted cocktails,” says Bacardi India’s Marketing Director.

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Does Plucky, Plum-Based Slivovitz Stand a Chance in Modern Cocktail Culture?

VinePair

“The Margarita is just such a vehicle for tequila — it’s just one of the most popular cocktails that gets ordered across any bar program, if not the most popular cocktail,” Davidson says. Slivovitz probably needs a signature cocktail. I don’t think that this spirit has the funds to back something like that,” he says.