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Why Younger Consumers Aren’t Drinking Wine

Cheers

Why does the wine category struggle with Millennials and Gen Z? The wine industry had been on an upward trajectory since 1997, averaging growth levels over 2% through 2018, according to data from The Beverage Information Group , the data partner of Cheers magazine. But the rate of growth has decelerated since 2004.

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How to Turn Room Guests into Gold With Hotel F&B

SevenRooms

This means hotel operators have a golden opportunity to promote on-site food and beverage offerings alongside room bookings. Whether you have one on-site restaurant or three, use the marketing ideas below to promote hotel F&B reservations before and during guest stays. The same study found that U.S. hotel guests spend $367.5

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9 Holiday Party Tips to Drive Restaurant Profit

SevenRooms

From crafting and promoting irresistible holiday party offerings to streamlining your operations, we’ve got the recipe for turning the holidays into a season of abundance for your restaurant. Take advantage of Google’s event listing posts to promote public holiday parties your restaurant is hosting.

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Talking Rebirth and Barley with Bruichladdich’s Frazer Matthews

Drinkhacker

Under the ownership of Remy Cointreau since 2012, Bruichladdich continues to embrace Mark and Jim’s founding ethos: to promote and support Islay agriculture and the island community while making world-class whisky. We closed in 1984 as a result of the whisky loch (term for the excess of whisky inventory).

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Aging Gracefully – The Art of the Añejo

Taste Tequila

But the first marketed añejo didn’t arrive until 1917 with Jose Cuervo’s “Supremo Tequila Añejo” called Cuatro Letras, promoted in its time as “a fine substitute for the better Cognacs,” according to Genoways. Like wine, tequila has terroir and is affected by many tiny changes in the environment and in the process.

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