Dry Atlas

SEPTEMBER 11, 2024

Fortunately, at my favorite restaurant in southern Portugal, Ocean, a sommelier introduced me to MURI Passing Clouds. moment—proof that flavor complexity and pleasure can exist without alcohol. While there are exceptions, like Zeronimo and Oceano Zero, I believe the broader wine industry needs a major, phoenix-like transformation.

Alcohol 52

Alcohol Wine Hospitality Zero-Proof 52

Cheers

JANUARY 2, 2025

alone, the cannabis-infused beverage market is projected to hit $1.4 Cannabis benefitting from the zero proof movement Just 10 years ago, cannabis and CBD-infused beverages were not how they are today. The growing “zero proof movement has caused health-conscious consumers to move away from alcohol beverages.

Zero-Proof 98

Zero-Proof Infusions Alcohol Liquor 98

VinePair

NOVEMBER 24, 2023

Tim Riley first began reviewing energy drinks in 2021, when his wife joked that his habit of tasting sugary caffeine beverages with his skillset as a sommelier could make for a good TikTok bit. For a long time, zero-sugar formulations lagged behind their conventional brethren, he says (“Red Bull really didn’t seem to care,” he adds).

Sommelier 52

Sommelier Zero-Proof Infusions Beer 52