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The Restaurant’s Guide to Christmas: Marketing & Promotion Ideas

SevenRooms

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.

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The Mount Rushmore of California Wine, According to 8 Wine Experts

VinePair

Relative to Europe’s multi-millennia wine history, California is still just a baby. But whether or not France , Italy , and the rest of the Euro cohort care to admit it, the grand Golden State has fashioned an equally commanding seat in the boardroom of storied wine regions. Surprisingly, not a single wine was mentioned twice!

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Why Younger Consumers Aren’t Drinking Wine

Cheers

Why does the wine category struggle with Millennials and Gen Z? The wine industry had been on an upward trajectory since 1997, averaging growth levels over 2% through 2018, according to data from The Beverage Information Group , the data partner of Cheers magazine. But the rate of growth has decelerated since 2004.

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An Indian Toast to French Wines

Spiritz

Even if it may not be apparent as of now, India's domestic market is slated to play a pivotal role in the future as far as India's wine consumption goes. Those in the wine business opine that the wine consumption in India could increase to one bottle per person every day, which makes 1.4 billion bottles on a daily basis.

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The 2024 Wine Growth Brands Awards — What’s Driving sales

Cheers

With a few notable exceptions, most spirit and wine categories were down in sales compared to 2022. In total, 58 spirits , 26 wines and 16 RTDs qualified as Growth Brands this year, based on 2023 calendar year sales. Overall wine decreased 3.4% That’s not to say there are no bright spots and growth areas in the wine industry.

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The 25 Best Chillable Red Wines for 2024

VinePair

Summer is fast approaching, which means coolers around the country will soon be filled with rosés and crisp white wines to fend off the season’s inevitable heat. But this year, some wine-lovers will swap out the typical bottles of Sauvignon Blanc and Chablis for… red wine? So what makes a red wine chillable?

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The 2024 Charleston Wine + Food Festival Returns With Elevated Bubbles and Bites

VinePair

Nearly two decades have passed since the first Charleston Wine + Food festival kicked off in South Carolina in 2005. Nineteen years and hundreds of popped bottles later, the 2024 iteration of the annual celebration, like the wine and spirits served to attendees every year, has only improved with age.

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