The Whiskey Wash

AUGUST 15, 2024

Featuring pop-ups, exclusive events, content, and pub promotions, the partnership will support both brands’ commitment to their communities and ambitions for the future. There, curated Chivas Regal cocktails will be served to supporters, such as the Chivas Highball. Both the men’s and women’s teams will be supported by the partnership.

Highball 98

Highball Pub Club Promotion 98

Australian Bartender

FEBRUARY 12, 2024

See below a few promotions and events that are happening around AU and NZ — make sure to check them out before Sunday, 25 th February. James Cooke @ Now and Then : “For the period of February 11th-25th, Now & Then will be promoting James’ The Perfect Blend Cocktail: ‘Lanterns’. Contact Ana for more details!

Bartender 98

Bartender Bartending Highball Promotion 98

Australian Bartender

MARCH 25, 2024

After an informative time with Chayse & Blayne, the bartenders returned to Melbourne for a dinner at Yokimono to enjoy some Japanese flavours and delicious Toki Highballs. Before competition day, finalists were required to promote their signature creations within their respective venues for 2 weeks, to celebrate World Bartender Day.

Highball 98

Highball Bartender Bartending Promoter 98

The Whiskey Wash

SEPTEMBER 10, 2024

The hilarious promotional video features Bottas himself asking “What is fast?” WhistlePig also encourages drinkers to enjoy their WhistlePig PiggyBack Rye: Stake F1® Team KICK Sauber Single Barrel in a whiskey highball, or make one of WhistlePig’s signature Maple Old Fashioneds. and concluding, “I am fast.”

Gin 105

Gin Whiskey Highball Promotion 105

Tales of the Cocktail

JUNE 17, 2024

Promote Inclusivity and Diversity: Creating an inclusive environment where everyone feels welcome is paramount. Through the celebration of heritage, the promotion of inclusivity, and the support of local initiatives like A Sip of Paradise Garden, we can build stronger, more resilient communities. Until we drink again, cheers!

Hospitality 111

Hospitality Promotion Promoter Highball 111

VinePair

MAY 13, 2024

The Vodka Y Soda isn’t just a two-ingredient highball; they add guava and pasilla into the mix, and the result is refreshing and intensely flavorful. Romeo’s , helmed by alumni of fellow EV-staple Virginia’s, offers a chill spot for fancy drinks and basic highballs in an aesthetic that references the ‘90s. Why do we go out to drink?

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Highball Vodka Bar Hospitality 117

The Whiskey Wash

JULY 26, 2024

If you find it the perfect base for a Whisky Highball, then keep a bottle on your bar. Speaking of Whisky Highballs, this is one of the serving suggestions promoted by Johnnie Walker on the brand’s website. If you enjoyed Red Label neat, then enjoy it neat! How Is The Whisky Best Enjoyed? They call it “The Johnnie Ginger”.

Highball 98

Highball Bottling Promotion Promoter 98

The Whiskey Wash

JULY 26, 2024

If you find it the perfect base for a Whisky Highball, then keep a bottle on your bar. Speaking of Whisky Highballs, this is one of the serving suggestions promoted by Johnnie Walker on the brand’s website. If you enjoyed Red Label neat, then enjoy it neat! How Is The Whisky Best Enjoyed? They call it “The Johnnie Ginger”.

Highball 98

Highball Bottling Promotion Promoter 98

VinePair

DECEMBER 26, 2023

Created sometime in the 1930s, the Air Mail’s recipe was first recorded in a Bacardí promotional pamphlet. While some recipes call for the cocktail to be served in a highball, we recommend sending your Air Mail out in a Champagne flute to stay true to its French roots.

Simple Syrup 124

Simple Syrup Bitters Mixologist Bartender 124

PubClub

AUGUST 14, 2024

As part of its Cocktails for a Cause program, $1 from each drink will go to the association, which focuses on promoting public safety in the coastal and aquatic environment through educational and charitable means and the promotion of high standards of the lifesaving profession. 12 Grove St.

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Happy Hour Promoter Promotion Nightlife 52

VinePair

AUGUST 5, 2024

They decided to promote and serve the drink in a striking copper mug (designed by Russian Sophie Berezinski for her father’s copper factory — and, until then, selling quite poorly). Meanwhile, his friend Jack Morgan, owner of the C**k’N’Bull Saloon in Los Angeles, was trying to launch his own brand of ginger beer without much luck.

Vodka 111

Vodka Beer Gin Bartending 111

VinePair

DECEMBER 28, 2023

Libby Lingua, owner/operator, Highball , Phoenix “Undoubtedly the rise of the shot straw, a personal shot luge contraption designed to deliver a chaser and a shot simultaneously. Despite the humor, the gallon cocktail promotes consuming an entire liter (or more) of vodka by mixing it with water, hydration packets, and liquid flavor enhancer.

Bartender 111

Bartender Bartending Vodka Infusions 111

Cheers

JANUARY 2, 2024

While January is always a good time to promote your no-ABV beverages, keep in mind that consumers today opt for nonalcoholic drinks throughout the year, and sometimes even during the same drinking occasion that they’re having a spirited cocktail. . Strain into a highball glass with fresh ice.

Mocktails 105

Mocktails Simple Syrup Mixologist Zero-Proof 105

Cheers

JANUARY 3, 2024

While January is always a good time to promote your no-ABV beverages, keep in mind that consumers today opt for nonalcoholic drinks throughout the year, and sometimes even during the same drinking occasion that they’re having a spirited cocktail. . Strain into a highball glass with fresh ice.

Mocktails 98

Mocktails Simple Syrup Mixologist Zero-Proof 98

VinePair

MAY 19, 2024

Their stunts have ranged from Voodoo dolls implanted with “Jackass” star Steve-O’s actual hair to enema kits backed by drummer Travis Barker, and as outrageous as these efforts may be, the products they’re promoting consistently sell out. This I promise you.”

Stout 105

Stout Rum Beer IPA 105

VinePair

JANUARY 29, 2024

Those flavors and aromas make it an ideal candidate for highballs made with mineral water or tonic, but then you’d be depriving yourself of a lean, expressive Manhattan that’s perfect for summertime. Average price: $22 Lustau Vermut Rojo Most producers promote their proprietary mix of herbs and spices when marketing their vermouths.

Bitters 105

Bitters Wine Whiskey Highball 105

Dry Atlas

DECEMBER 6, 2023

When Douglas and I visited last month, we ordered a flight of Whiskey Highballs across those ABVs. Marketing can focus on promoting positive drinking by highlighting the benefits of choosing lower ABV options or opting for non-alcoholic options at different points in a social setting.

Alcohol 52

Alcohol Highball Promoter Promotion 52

Tales of the Cocktail

JUNE 17, 2024

Promote Inclusivity and Diversity: Creating an inclusive environment where everyone feels welcome is paramount. Through the celebration of heritage, the promotion of inclusivity, and the support of local initiatives like A Sip of Paradise Garden, we can build stronger, more resilient communities. Until we drink again, cheers!

Hospitality 52

Hospitality Promotion Promoter Highball 52

Imbibe Magazine

FEBRUARY 5, 2025

Once I got into the bartending world and started figuring things out, I was like, Okay, this is a highball. And its a different style of highball that had its moment in time, because everything back then was so convenient, and everything was so microwaved, and everything was so sweet. It was a refreshing drink, and super fun.

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Highball Bartender Bartending Club 187

VinePair

FEBRUARY 28, 2025

But the fun doesn’t stop there: Rather than being served hot (or at least at room temperature), the Beef Fizz is intended to be enjoyed over ice, ideally in a highball glass. Given the uncertainty regarding which cookbook the recipe first came from, its relatively easy to write the Beef Fizz off as one individuals tragic mistake.

Highball 63

Highball Promotion Promoter Club 63

Spiritz

NOVEMBER 15, 2024

By introducing unique flavours, creative presentations or compelling storytelling, bars can attract a broader audience and encourage experimentation beyond simple highballs. This approach can not only enhance the overall drinking experience but also inspires patrons to a culture of cocktail appreciation.

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Bartender Bartending Bar Mixologist 97

The Whiskey Wash

OCTOBER 29, 2024

Diageo states that 700,000 highballs and whisky cocktails have been served at the venue since opening. Johnnie Walker Princes Street has also gained an impressive “Net Promoter Score” of 85, which measures customer experience. Numbers don’t lie. 91% of visitors walked away with a more positive perception of the brand.

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Highball Promotion Promoter Gin 53

Mixologists

MARCH 14, 2025

Menu Engineering: How to Strategically Price & Promote Your Seasonal Coffee Cocktails ** Menu engineering is paramount for maximizing profitability. Promote your seasonal offerings through targeted social media campaigns, in-house signage, and staff recommendations. Quality glassware (martini glasses, mugs, highball glasses, etc.):

Bar 52

Bar Happy Hour Liqueur Infusions 52

Mixologists

FEBRUARY 5, 2025

This article will delve into that journey, exploring the evolution of Irish whiskey from its earliest beginnings as "holy water" to its current status as a beloved ingredient in classic and contemporary "highballs." It's a misconception that Irish whiskey is only suitable for simple highballs.

Highball 52

Highball Whiskey Simple Syrup Bitters 52