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Better Drinks Take Flight

Imbibe Magazine

Alaska serves Buffalo Trace and Aviation Gin, while Delta features Du Nord Foundation Vodka among its offerings. Meanwhile, Virgin Atlantic shakes up its own cocktail, the Virgin Redhead , with Aviation Gin, fresh lemon juice, strawberry liqueur, and raspberry purée. A whiskey soda or a Gin & Tonic are both great staples,” he says.

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Negroni Week 2024 Is Near!

Imbibe Magazine

. “As the official sponsor of Imbibe’s global charity initiative, at Campari we pride ourselves on supporting and celebrating the industry that continues to raise the bar of mixology and of our beloved Negroni. Together with Imbibe and Slow Food, we look forward to extending our commitment as we raise a toast to Negroni Week 2024.”

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The Ultimate Guide for the Sober October Challenge

A Bar Above

Copyright A Bar Above, generated with AI Official Challenge: Go Sober for October If you really want to make this Facebook official, you can join the MacMillan Cancer Support challenge , which raises money for people with cancer by promoting the “Go Sober for October” campaign. To join, simply visit their site here and sign up.

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The Art of Curating Signature Drinks

Cheers

As we explore this fusion of mixology and marketing, we’ll uncover the art behind location-specific cocktails setting new standards in the beverage experience. Signature cocktails: mixology meets storytelling As a hospitality brand, you want to tell the story of both you and your location, and mixology provides a perfect opportunity.

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We Asked 12 Bartenders: What’s the Most Underrated Whiskey Cocktail? (2024)

VinePair

It’s a sophisticated yet simple cocktail, often overshadowed by its gin-based cousin, the Negroni. Salvatore Menga, director of mixology, The American Bar at the Stafford , London The Boulevardier is hands-down one of the most underrated whiskey cocktails out there.

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Why the Mule Is the Ultimate Workhorse Cocktail

VinePair

The Gin-Gin Mule , bartender Audrey Saunders’s early-aughts creation that subs in gin for vodka and borrows a minty garnish from the Mojito (or perhaps Winfrey), rounded out the list at No. The OG Influencer Cocktail? 7 on the North American 50 Best Bars list ). The rest was, as they say, history.

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The Ultimate Guide for the Sober October Challenge

A Bar Above

Copyright A Bar Above, generated with AI Official Challenge: Go Sober for October If you really want to make this Facebook official, you can join the MacMillan Cancer Support challenge , which raises money for people with cancer by promoting the “Go Sober for October” campaign. To join, simply visit their site here and sign up.

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