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But apparently Spirit Water - the brewery and distillery in suburban Cary owned and operated by Tim Kovac , the creator of Not Your Father’s Root Beer — thinks it’s perfectly fine to promote a vodka called … Panty Dropper. Alter Brewing has produced a special beer for DNC events hosted by JB Pritzker called JBeer.
Whether the holiday falls on a weekday or weekend, it’s the perfect opportunity to boost sales with a special restaurant promotion or event. Patrick’s Day Promotion Ideas We’ve come up with ideas that are a little different from your standard St. Paddy’s event while sticking wholeheartedly to the Irish theme.
It’s another crazy weekend for events at breweries all over the place. The latter is a ticketed event and sold out quick last time, and it looks like just a few more tickets are available at the moment.) I sadly forgot to include Half Acre ’s Daisy 15 party in last week’s events email (it was a busy weekend!)
To make your restaurant the place to be this year, plan sprawling menus and events guests can enjoy in-house or at home. Below are 11 restaurant marketing promotions for Easter and Passover that are sure to drive sales. Or, host an entire cocktail-themed Easter event like The Globe Perth.
Decades after New York City kickstarted the cocktail renaissance, its home state finally gets a weeklong event for bartenders and cocktail enthusiasts. The event also invites sports bars, dive bars, hotel bars, and restaurant bars—not just craft cocktail bars—outside of New York City to participate.
Among these were grants for mental health care for Latino hospitality workers provided through Another Round Another Rally; the promotion of local and sustainable wine production in the Loire Valley; and a zero-waste bar project in the UK. Last year’s donations awarded 17 community-based projects.
Each program focuses on four key venues: Bars, Restaurants, Grab & Go and Catering & Events. Sales of promotional drinks increased by 2% year-over-year, with nearly 85,000 core beverage program items sold as a result of the promotions. As hotel operators, “we are not creating menus for ourselves,” says Kafalas.
The Sommeliers Association of India (SAI) has introduced its official membership program, aimed at uniting professionals and enthusiasts while promoting excellence in the evolving beverage industry. Beverage professionals, including bartenders and hospitality workers, can explore networking opportunities, job listings, and industry events.
Akira Koga, JSS For those intrigued by this storied spirit, JSSrecently hosted events at Astor Wines & Spirits, where shochu producers from Japan were offering tastings of more than 30 different brands and helping to demystify the spirit (another even will be held soon Los Angeles). .
Bar Convent Brooklyn is an event for spirit-loving folks to get together and grow together in a space that promotes sustainability, diversity, and innovation in the bar industry. We ask Jackie Williams, Event Vice President of Bar Convent Brooklyn to tell us what we should expect and what we won’t want to miss at tomorrow’s event.
At our distilleries, we don’t just focus on crafting high-quality spirits, but unforgettable experiences where innovation in flavor, events, and live music meet our age-old traditions of the Smoky Mountains. We hope to continue spreading this joy and to see many new visitors from around the world in 2024.”
From there it grew into an idea to not make fun so much, but to support and promote. But with Lynnette’s established place in the industry, she called in some favors for our first event and we got sponsorship. Halfway through the first event at Astor Center in NYC, Lynnette looked at me and said, “I think we’re onto something.”
LivCheers.com fills this gap by providing a one-stop destination for all things alcobev, from product reviews to cocktail recipes and local event updates. Empowering the Ecosystem LivCheers.com isn’t just about enhancing consumer experiences; it also supports brands, event organisers, and policymakers.
These emails depend on reader support to continue, and fewer and fewer beer-focused publications are around to support, promote and report on this industry. That’s a lot going on already, but it’s also another busy month for beer-centric events. Kinslahger is asking for your help this week. Subscribe now Whew.
.” Subscribe now If you happen to be in Cleveland tonight, Market Garden Brewery is hosting their 10th annual Burns Night event complete with two kinds of haggis. Turner Haus is introducing a First Fridays series of events with the first one taking place at their taproom on February 2nd.
This year’s launch of their National Moonshine Week celebration (June 1 – 7) features a series of activations and events designed to continue spreading the word about this versatile but often misunderstood beverage. They will also have table tents to help promote this cause and raise additional funds.
Brands earning the Chilled 100 Bartender Seal of Approval proudly display their award in print ads, online and social media posts, shelf talkers, and other marketing materials, promoting a 100% backing from working bartenders as a must-have brand behind the bar.
As always, you never need a reason to visit Delilah’s , but they are holding an “unprecedented” Bourbon County Stout tasting event on 11/24 that will cover two decades of BCBS. Reminder: This is not an all-encompassing list of Midwestern brewery events — just the ones that happened to catch my eye.
The event took place amid a backdrop of celebration, as Christine and her husband and business partner, Daniel, hosted a full portfolio tasting to mark the 15th anniversary of their company. Mustafa Soykurt, Consul General of France in Boston, had the honor of presenting this esteemed award during a ceremony at the city’s French Library.
Promote Dietary Inclusivity Attract vegetarians with organic food and drink options. Here are some events you can launch to attract customers from various demographic groups: Recurring events: Trivia nights, speed networking, open mic sessions and themed evenings are some ideas that can attract new and returning customers.
With that in mind, Taiwan’s southeastern county of Taitung held its first tourism promotionalevent in Seoul on March 27 and presented especially designed packages focusing on Taitung’s natural scenery, cultural flavor, and delicious fruits and seafood. Contacts Jela Hung Taitung County Government, Taiwan w3047@taitung.gov.tw
Monday, July 22nd Longevity Behind the Stick: Breath and Mobility Workshop 2:30 PM – 3:15 PM Carondelet, The Ritz-Carlton, New Orleans In an effort to promote mindfulness and general welfare, we invite you to a breath and mobility workshop. Buckle up for a whole load of passion, charisma and creativity!
The AT&T Pebble Beach Pro-Am has been designated a PGA TOUR Signature Event in 2024. Offsite, consumers in the area will find displays and engagement opportunities at retail and bar locations promoting Elijah Craig’s exclusive sponsorship. One of the fastest growing spirits in the U.S.,
These promotional items' three-dimensionality ensures that your message stands out from the backdrop amidst the visual cacophony of metropolitan settings. Enhanced Brand Visibility and Recognition Pop-out banners are effective brand promoters that take an establishment's visual identity outside of its actual borders.
The event, held at The Secret Garden Distillery and Nauticus, brought together some of Edinburgh’s most influential bartenders and industry professionals for a day of educational talks on sustainable practices, and creative cocktail-making, followed by a lively evening bar takeover.
Through our sponsorship of 86 Harassment, we are committed to driving meaningful change and promoting a culture of respect and dignity across our industry. Handouts, toolkits, postcards, flyers, stickers, posters, available to download, print and post on walls on-premise, off-premise, offices and use at conferences, and events. “At
The ASMWC was founded in 2016 to establish, promote and protect the category of American Single Malt Whiskey. The ASMWC plans to commemorate the moment by hosting events across the country to celebrate the ratification and educate consumers on the category. It counts nearly 100 member producers from across the U.S.
His plan is to curate a wine list highlighting the most prolific wine regions of France and promote them in every cabin, from economy to first class. “I In keeping with their pop-up cocktail events, La Compagnie also hosts winemakers on board for tastings, such as Piper-Heidsieck Champagne.
This recognition is a significant step toward honoring the contributions of Black brewers to our vibrant craft beer community and promoting diversity within the industry,” shared Ray Stout, executive director of the Illinois Craft Brewers Guild. 1 Pretty cool stuff. Happy Malt Row wandering. Thanks for reading!
Nearly 30 representatives of Japanese travel businesses attended the event with “Ramble in Taitung” as its theme. Many of the guests who attended the event expressed a willingness to travel to Taitung themselves and to plan for such a journey. Contacts Jela Hung Taitung County Government, Taiwan w3047@taitung.gov.tw
Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.
So mark your event calendar, and let’s get ready for Bourbon Day! While the exact heritage of Bourbon Day is perhaps unknown, it has gained traction over the years through social media and bourbon enthusiast communities, promotingevents and tastings across the country. I mean, did it begin in1964?
With a powerful program of initiatives, including: • Meharry at the Bluebird Cafe – Kickoff Event: Join us on Friday, January 5th, for the launch of Dry January USA at the iconic Bluebird Cafe in Nashville, an esteemed venue known for its intimate musical performances.
The core mission is to promote, support and educate women in hospitality in order to create equal opportunities. This is just one of the 35-plus great events lined up over five days of Sydney Bar Week, taking place between Saturday 7th to 11th September. Head to sydneybarweek.com.au to see all the events and RSVP today.
The core mission is to promote, support and educate women in hospitality in order to create equal opportunities. This is just one of the 35-plus great events lined up over five days of Sydney Bar Week, taking place between Saturday 7th to 11th September. Head to sydneybarweek.com.au to see all the events and RSVP today.
Over 150 Chefs participated in the four-day event. The event began at the Banarsidas Chandiwala Institute, featuring competitions in Master Chef International Cuisine, Butcher, and Kebab on the first day. Competition was held in11 categories, which highlighted the Chefs' creativity and expertise.
More Alcohol Free Options to Feature at 2024 Event The annual LIVE Awards, in association with Skiddle, which take place on December 11th at The Troxy in London, have announced a new partnership with Club Soda, the global movement which aims to help people drink mindfully and live well. This bar line-up definitely hits the right note!”
Smirnoff, the number one vodka brand in GB, is revealing a new global marketing platform – ‘We Do Us’ – to launch a series of initiatives which aim to promote accessibility and inclusion when it comes to socialising.
CCPA also wants expenses incurred in promoting brand extensions for alcobev companies, including sponsorship of events, award ceremonies, music festivals, payments to celebrities and influencers, and TV ads during the last three years.
During his tenure, he has strengthened bilateral ties between Mexico and India, actively promoted Mexican culture and business interests in India, fostering dialogue across sectors to deepen mutual understanding and partnership. It has become fashionable for people to keep bottles of tequila at home for guests.
The 2025 honorees will continue this legacy by promoting a more inclusive, diverse, and supportive environment within the bar and hospitality community. Guiding the nomination process and event this year are co-chairs Robin Nance and Becky Paskin. What Does Being a Tales Catalyst Mean?
The new range of Archie Rose Australian Gin Premix Cans will be served at official Mardi Gras events, including the Bondi Beach Party and Mardi Gras Parade. To learn more about Archie Rose Gin Mardi Gras promotions, please get in touch with NSW Brand Ambassador Dan Ritchie. Tickets are available via archierose.com.au.
The brand is also set to supply the winning venue with a Mix with Britvic pop up bar at the event, filled with long mixed drinks to cocktails, mocktails, highballs and more. Promotional Period 00:01 20/12/24 23:59 06/01/25. Prizes: 2,000 and a Mix with Britvic pop up bar at the event. Promoter: Britvic Soft Drinks.
Director of Marketing and Branding, and former professional snowboarder, Matt Hammer commented: “For Shelter Distilling, it is not just about promoting a quality spirit, it is also about promoting a lifestyle. Our people have a very strong seeking spirit and a desire to commune with nature.
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