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Pacific Northwest-based Alaska Airlines serves Straightaway canned cocktails and Stumptown coffee from Portland, Oregon, as well as a custom-brewed IPA from Seattle’s Fremont Brewing and the nonalcoholic Electro Lime Cerveza from Northern California’s Best Day Brewing.
The zero-proof drinks list includes the Fruits of Labor, featuring house-made grapefruit cordial topped with bubbles, and Athletic NA beers. The cocktail menu rotates frequently, and the bar regularly hosts events like R&Divas, a burlesque and drag show.
Joshua James, CEO and owner of alcohol-free bar and bottle shop Ocean Beach Cafe in San Francisco, notes that no-alcohol beer always gets the largest part of the market share compared to other zero-proof beverages. The Hazy IPA isn’t going anywhere. The only change you’ll see is less-loaded IPAs becoming more popular.
That might sound like something from the future, but it’s already here — at least in the proof-of-concept stage. Since then, members of the public have been able to sample lager; blonde, brown, and triple ales; and IPA made by the small countertop device at trade fairs and other events in Belgium. percent,” Graber says.
Spirit-free bars and bottle shops are popping up across the United States, and curious consumers can now peruse aisles of zero-proof spirits, wine, beer, and RTDs. But when his zero-proof inventory sold out opening week, he decided to lean into the spirit-free movement. The alcohol-free category continues to thrive.
All alcohol-containing beers are taken off the taplist for this monthly event, and bartenders instead serve the brewerys Two Frays Near Beer. Mod Mondays, as the event is known, is a purely sober taproom space, a rarity in an industry known for big ABVs. A Fresh Squeezed Non-Alcoholic IPA from Deschutes Brewery in Bend, Oregon.
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