Why Craft Breweries Are Still Launching Hard Seltzer Brands
VinePair
NOVEMBER 18, 2024
Those hard seltzer brands broke wide as a broadly appealing commodity that looked clearly different, becoming an easy-to-enjoy answer to all that complex craft beer. As a business move for craft breweries, making hard seltzer seemed smart on the surface. Here’s a beer that tastes different, brewed right down the road.
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