Brandy Promoter Promotion 
Chilled Magazine
JANUARY 8, 2024
Foubert, a farmer, and wine merchant in the Charente-Maritime department of southwest France, initiated her palate with brandy distilled from plums from his orchard. Despite her initial distaste her grandfather introduced her to another offering—an amber liquid he called Armagnac. To her surprise, she found it immensely appealing.
SevenRooms
OCTOBER 10, 2023
Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.
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Good Spirits News
DECEMBER 5, 2023
Excellent whiskey, he recognized, was more than simply a pleasant experience for the drinker – it was a means of promoting good conversation, close fellowship, and “the interchange of kindly deeds and pleasant thoughts.” GSN’s Remarks: Loads of enticing vanilla on the nose, with a warm, laid back easiness.
Australian Bartender
JUNE 24, 2024
Meanwhile, another New Orleans based businessman was importing brandy, specifically Sazerac-du-Forge et Fils cognac. The story then goes that phylloxera, a root disease which crippled France’s wine and brandy industry, made cognac hard to come by and so the indigenous rye whiskey was substituted, eventually becoming the norm.
The Whiskey Wash
FEBRUARY 22, 2024
Calvados is a sweet apple brandy produced in Normandy, making the finishing of whiskey in these casks both a novelty and a rarity. To learn more about the events and promotions at the lodge, visit the Stranahan’s website. The lodge will open on March 9th, 2024. Business hours are 12 pm-10 pm daily.
Cheers
MAY 20, 2024
The spirits-based canned cocktail brand amplified awareness through multiple appearances with its brand ambassador Andy Cohen, as well as vaious promotions on social media. Read her recent pieces RTD Trends in 2024 and Brandy and Cognac: Welcoming a New Generation. Krystina Skibo is the Trade Managing Editor at Beverage Dynamics.
VinePair
FEBRUARY 28, 2024
Unlike many spirits, slivovitz doesn’t have big-shot brand ambassadors or celebrity mixologists promoting it, and Bozovic says he’s never heard of a maker of slivovitz or similar fruit distillates flying in journalists or bartenders on trips to show them how and where the drink is made. “I more aggressively.”
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