Remove Bottling Remove Promotion Remove Scotch Whiskey
article thumbnail

From Square Bottles to the Striding Man: How Johnnie Walker Became a Global Icon – Part 1

The Whiskey Wash

Celebrating the launch of The Whiskey Wash’s Johnnie Walker Advert Archive , a collection curating nearly 100 print advertisements from 1911 to 1963 – a series of three articles explores the key advertising decisions from the Johnnie Walker brand’s 19th-century origins to 21st-century global marketing.

article thumbnail

Modern Movements & Cultural Collaborations – Johnnie Walker in the 21st Century

The Whiskey Wash

Johnnie Walker’s Worldwide Advertising Campaigns In 1999, Johnnie Walker launched the £100m ‘Keep Walking’ global marketing campaign to promote the brand worldwide, which saw the ‘Striding Man’ change direction on all labels and advertising – to appear to be walking forward.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Glenfiddich & Aston Martin Formula 1 Team Announce Long Term Partnership & Unveil Exclusive Expression

The Whiskey Wash

In addition, the brands hope to promote the message: “You should never drink and drive”, with the partnership acting as a global platform for this important lesson. The Glenfiddich 1959 The 1959 vintage whisky was bottled at 65 years old. It also marked the brand’s first foray into the world or Formula One.

article thumbnail

Ardnahoe Distillery Appoints Folk-Rock Band, Skerryvore, As Global Brand Ambassadors

The Whiskey Wash

bottlings to a new audience. Ardnahoe Distillery has also revealed plans to release a special 20th-anniversary bottling for Skerryvore next year. It is a real privilege to be able to tour internationally promoting Scottish culture through our music, and there’s no better accompaniment to a good tune than an even better dram!

article thumbnail

Every Johnnie Walker Blue Label Limited Edition – Part 2

The Whiskey Wash

With around 300 special-edition Blue Label bottlings, the brand frequently collaborates with artists and designers to create unique, limited-edition releases. These designs, featuring striking artwork, range from limited runs of 100 bottles to larger collections, making Blue Label a coveted collector’s item.

article thumbnail

Everything You Need To Know About Ballantine’s

The Whiskey Wash

Barclay and McKinlay continued to expand global exports – the iconic square bottle was allegedly introduced to enable the brand’s American salesmen to conceal bottles in their briefcases during prohibition from 1920. In 1993, Ballantine’s 21-Year-Old expression was launched – at the time the brand’s oldest whisky bottling.

Nightclub 105
article thumbnail

The Mystery of The Macallan BAe Jetstreams

The Whiskey Wash

In the 1980s, The Macallan released two limited edition bottlings commissioned by British Aerospace plc (now BAE Systems ) featuring the twin turboprop aircraft, Jetstream 31. As far as I can see, there is no record of why this collaboration came about, the exact year of bottling, or the original retail price. million.