Chilled Magazine

APRIL 4, 2024

Likewise, there is a growing recognition for brands that have long championed inclusivity, staying ahead of the curve in promoting these values. Let it cool down and bottle. Celebrating 200 years in 2024, The Shelbourne has long been referred to as “Ireland’s living room,” playing a major role in Dublin’s cultural and societal history.

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Mocktails Zero-Proof Muddling Beer 241

The Whiskey Wash

SEPTEMBER 22, 2024

This first article examines the brand’s marketing foundations including the distinctive bottle shape and label colors. Read the full article at From Square Bottles to the Striding Man: How Johnnie Walker Became a Global Icon – Part 1

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Bottling Promoter Promotion Whiskey 98

VinePair

OCTOBER 21, 2024

But sometimes, all it takes is seeing a specific bottle sitting on a shelf to let you know if a place is legit. It doesn’t matter if this bottle is in the well or if it’s a bit dusty and tucked in the corner of the top shelf — it’s there, and it sets off a IYKYK-type signal that says the bartenders behind the stick know what’s up.

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Bar Bottling Bartending Bartender 105

Spiritz

DECEMBER 16, 2024

Beyond the Bottle LivCheers.com caters to the evolving preferences of Millennials and Gen Z, who seek more than just a drink—they crave knowledge, stories, and experiences. For Policymakers: By integrating features like age verification and traceability, the platform promotes responsible consumption and combats counterfeit products.

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Mixology Alcohol Promoter Promotion 95

Imbibe Magazine

SEPTEMBER 18, 2024

Among these were grants for mental health care for Latino hospitality workers provided through Another Round Another Rally; the promotion of local and sustainable wine production in the Loire Valley; and a zero-waste bar project in the UK. Last year’s donations awarded 17 community-based projects.

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Hospitality Sommelier Bartender Bartending 273

Cheers

DECEMBER 17, 2024

The ASMWC was founded in 2016 to establish, promote and protect the category of American Single Malt Whiskey. Most importantly, this new definition ensures that consumers worldwide can have every confidence that what they think is in a bottle of American Single Malt Whiskey actually is.

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Whiskey Promoter Promotion Alcohol 97

Imbibe Magazine

MAY 2, 2024

Steven never wanted the limelight, and he studiously avoided the kind of self-promotional brand-building that’s become ubiquitous in the world. After I broke the news, he started laughing, and I could picture him at the other end of the phone, rubbing his forehead and shaking his head.

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Bartending Bartender Bartending School Bar 290

Chilled Magazine

JANUARY 15, 2024

Commitment to Community and Research In a tangible gesture of support, Lyre’s will contribute $1 for every bottle of Classico Sparkling and Pink London Spirit sold during January to The Global School of Health at Meharry Medical College’s Dry January® USA efforts.

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Alcohol Promoter Promotion Wine 246

Booze Business

JULY 9, 2024

Overall, 33% of Americans said they had spent $50 or more on a bottle of alcohol in 2022, against just 24% in 2021. These drinks often include added vitamins, minerals, or other health-promoting ingredients. In addition, the longstanding idea of “drinking less but drinking better” continues to apply.

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Alcohol Infusions Craft Beer Beer 246

VinePair

FEBRUARY 21, 2025

The impulse to promote lesser-known juice isnt unique to the wine industry, but producers embracing and acting upon that impulse certainly is. At the end of the day, when a customer buys a bottle, they want to be engaged not necessarily educated. And they dont necessarily try to convince their customers otherwise. Tune in for more.

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Wine Pilsner Sommelier IPA 59

Guys Drinking Beer - Beer News

AUGUST 9, 2024

But apparently Spirit Water - the brewery and distillery in suburban Cary owned and operated by Tim Kovac , the creator of Not Your Father’s Root Beer — thinks it’s perfectly fine to promote a vodka called … Panty Dropper. They stole from Bottles & Cans Edgebrook earlier this week. Oh, and it gets worse.

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Beer Happy Hour Craft Beer Promoter 246

Advanced Mixology

JANUARY 16, 2025

Promote Dietary Inclusivity Attract vegetarians with organic food and drink options. For instance, a 25-square-foot area can accommodate up to 500 wine bottles be creative and dont forget to consider essential features like cooling, lighting and humidity. Explore 0% macerated spirits, mocktails and sparkling tea.

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Bar Mocktails Wine Promoter 76

Spiritz

JULY 19, 2024

The campaign is promoted through a comprehensive media plan across airports and social media. Passengers who buy a bottle of Don Julio 1942 at select airport locations have a chance to win a trip to Pacha's closing party, featuring DJ Peggy Gou.

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Nightclub Tequila Promoter Promotion 109

A Bar Above

JUNE 7, 2024

While the exact heritage of Bourbon Day is perhaps unknown, it has gained traction over the years through social media and bourbon enthusiast communities, promoting events and tastings across the country. ABV (alcohol by volume) or be bottled at lower than 40% (80 proof). I mean, did it begin in1964?

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Bar Spoon Whiskey Alcohol Promoter 210

Drinkhacker

SEPTEMBER 19, 2024

In the realm of non-distilling producers, Redemption has built its reputation on taking MGP juice and bottling it into accessibly priced basics , a variety of cask finishes , and ultra-rare halo releases (including an oft-heralded 18 year rye). Let’s see how the resulting rye whiskey — bottled at 94 proof and non-age stated — stacks up.

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Promoter Promotion Whiskey Bottling 119

Spiritz

JULY 15, 2024

During his tenure, he has strengthened bilateral ties between Mexico and India, actively promoted Mexican culture and business interests in India, fostering dialogue across sectors to deepen mutual understanding and partnership. It has become fashionable for people to keep bottles of tequila at home for guests.

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Promoter Promotion Tequila Bottling 99

Spiritz

FEBRUARY 14, 2024

The Uttarakhand government has for the first time permitted bottling of foreign liquor in the state under its new excise policy for the fiscal 2024-25. This measure can promote tourism in Uttarakhand. The post Uttarakhand allows bottling of foreign liquor appeared first on Spiritz Magazine.

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Liquor Bottling Promotion Promoter 59

Dry Atlas

JANUARY 22, 2025

Alternating between alcoholic and NA drinks is often promoted as a way to balance indulgence with responsibility. Its effects come from kavalactones , active compounds that interact with the brains GABA receptors, promoting calmness without impairing cognitive function. The short answer: trouble.

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Promoter Promotion Mocktails Alcohol 52

Always the VIP

AUGUST 1, 2022

Don't buy bottle service before reading this essential nightlife buyer guide from a top NYC club promoter. Learn important questions, special requests, and tips that clubs don't want you to know!

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Bottle Service Nightclub Club Promoter Bottling 52

Spiritz

MARCH 19, 2024

” In a significant development, the Uttarakhand government has for the first-time permitted bottling of foreign liquor in the hilly state under its new excise policy for the fiscal 2024-25. This move aims to attract excise revenue and investment.

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Promoter Promotion Liquor Alcohol 109

Spiritz

SEPTEMBER 18, 2024

He emphasised the need for streamlining bottling, branding permissions, transport permits, and simplifying tax structures to improve ease of business. He also urged leveraging Indian missions abroad to promote exports of alco-beverages.

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Promoter Promotion Alcohol Bottling 101

VinePair

MARCH 15, 2024

People are curious by nature (spirit distillers, especially), and that often results in out-of-the-bottle ingredients and an emphasis on components other than gin’s mainstay flavor: juniper berries. Each batch of Junipero gin is crafted in small copper stills before being bottled unfiltered at a bold 98.6

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Gin Bar Tools Promotion Promoter 116

Spiritz

NOVEMBER 20, 2024

Meghalaya is gearing up to launch a QR code-based track-and-trace system for IMFL bottles in the coming months. Minister Shylla outlined the government’s vision to promote Meghalaya’s fruit wines across India and tap into global markets, empowering farmers and boosting the local economy.

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Liquor Promoter Promotion Wine 97

The Whiskey Wash

JUNE 14, 2024

bottlings to a new audience. Ardnahoe Distillery has also revealed plans to release a special 20th-anniversary bottling for Skerryvore next year. It is a real privilege to be able to tour internationally promoting Scottish culture through our music, and there’s no better accompaniment to a good tune than an even better dram!

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Promoter Promotion Bottling Scotch Whiskey 98

VinePair

DECEMBER 28, 2023

But a lesser-known reality of Prohibition was that it was possible to legally acquire well-aged, bottled-in-bond bourbon and rye. Although distillation was outlawed, an exception was made for a handful of distilleries to continue to bottle whiskey for medicinal purposes. All you needed was a prescription.

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Whiskey Promoter Promotion Bottling 128

The Whiskey Wash

MAY 13, 2024

Barclay and McKinlay continued to expand global exports – the iconic square bottle was allegedly introduced to enable the brand’s American salesmen to conceal bottles in their briefcases during prohibition from 1920. In 1993, Ballantine’s 21-Year-Old expression was launched – at the time the brand’s oldest whisky bottling.

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Nightclub Promoter Promotion Bottling 105

Spiritz

MAY 30, 2024

litre glass ecoTote container, thus reducing waste and carbon emissions resulting from the production and transportation of bottles and other secondary packaging. litre glass ecoTote container, thus reducing waste and carbon emissions resulting from the production and transportation of bottles and other secondary packaging.

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Promoter Promotion Vodka Club 101

Cheers

SEPTEMBER 24, 2024

With 29 calories, it is an alcohol-free beer brewed to remove alcohol with 0% ABV and continues Anheuser-Busch’s commitment to offering consumers meaningful brand experiences while promoting choice, moderation and responsible consumption, the company says. bottles in March 2025, wherever Michelob Ultra is sold.

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Beer Alcohol Promoter Promotion 104

The Whiskey Wash

DECEMBER 15, 2024

It also boasts an extensive Bottled-in-Bond label collection. Less char gives you a bigger red layer which promotes more flavor at the start of the aging process, but a longer char like Elijah Craigs creates a smaller red layer that is activated over a longer period. This shows the increase in demand for bourbon.

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Whiskey Promoter Promotion Bottling 96

VinePair

OCTOBER 13, 2024

But sometimes, a white wine may spell disappointment, especially when the bottle carries some hype. There could be numerous reasons a bottle might be considered overrated: It could be due to the region of origin, a specific variety, or the winemaking technique involved. And how many calories means it is low-calorie?

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Wine Sommelier Promoter Promotion 124

Spiritz

APRIL 21, 2024

It is an action plan to help create a with strategic priorities that focus on three pillars: promoting positive drinking, championing inclusion and diversity, and pioneering grain-to-glass sustainability; all underpinned by doing business the right way. We are using lightweight glass and have a good mix of used market bottles.

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Promoter Promotion Hospitality Alcohol 107

Cheers

OCTOBER 3, 2024

To promote conversation and awareness around Día de Muertos nationwide, Raúl Àvila has also created marigold arrangements inspired by Flor de Oro for those creating ofrendas in celebration of loved ones at home. on October 29th and 30th. for a 750-ml. The post Espolon Launches Marigold Tequila appeared first on Cheers.

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Tequila Infusions Promotion Promoter 105

The Whiskey Wash

SEPTEMBER 10, 2024

The bottling strength 100.77 per 750ml bottle. The hilarious promotional video features Bottas himself asking “What is fast?” The aromatics in the gin include oats and apple peel, imparting to the rye crisp notes of apples and soft flavors of pine. proof, is an ode to Valtteri Bottas’s racing number, #77.

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Gin Whiskey Highball Promoter 105

SevenRooms

JANUARY 4, 2024

Experiential gifting is on the rise, meaning it’s time for you to capture on- and off-premise revenue with unique Valentine’s Day promotions. Include pictures of them in your marketing emails, ads and social posts to promote reservations for Valentine’s Day. Let these menu items speak for themselves.

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Promotion Promoter VIP Wine 98

The Whiskey Wash

JULY 6, 2024

The Macallan brand has become synonymous with luxury whisky, with rare and collectable bottlings commanding enviable prices on the secondary market. Macallan’s continuing success is built upon the foundation of creative and distinctive advertising campaigns, promoting high quality luxury whisky through artistic and innovative design.

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Promoter Promotion Bottling 105

Drinkhacker

DECEMBER 15, 2023

Oakside bills itself as the “first luxury cocktail in a bottle,” which I guess all depends on how you define luxury. Oakside is, however, the first brand I’ve encountered that promotes the provenance of its modifiers as much as it does its base spirits. Not quite the classic, but still impressive for a big batch in a bottle.

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Bitters Gin Promoter Promotion 115

Cheers

SEPTEMBER 30, 2024

It’s no surprise that Modelo Especial is a top sales driver: The brand was cited by our respondents for Best Advertising & Promotion. Coors Light was also recognized by our survey participants for Best Advertising & Promotion. an alcohol-free malt beverage with 69 calories per bottle— in early 2019.

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Beer Waitstaff Promotion Promoter 104