Is Craft Vodka Ready for Its Moment?
VinePair
SEPTEMBER 24, 2024
Such transparency is valued by consumers who have been primed to expect it from other craft spirits, and distillers that embrace it are rewarded. Barr Hill has seen a positive response to its vodka, which is priced on the high end at about $70, in markets with strong cocktail culture and consumer curiosity about ingredients and process.
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