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How to Turn Room Guests into Gold With Hotel F&B

SevenRooms

This means hotel operators have a golden opportunity to promote on-site food and beverage offerings alongside room bookings. Whether you have one on-site restaurant or three, use the marketing ideas below to promote hotel F&B reservations before and during guest stays. The same study found that U.S. hotel guests spend $367.5

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Restaurant Customer Segmentation: Why It’s So Important

SevenRooms

You want to send two emails: one to big-spenders, inviting them to a VIP dinner at Five Figs, and another to first-timers, thanking them for stopping by for their visit. So you’d need to set a threshold in your CRM that says “send XX emails max per week to each guest” and/or a priority where guests receive the VIP email over the other.

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9 Winter Marketing Ideas to Keep Your Restaurant Bustling 

SevenRooms

Promote Seasonal Winter Menus January is the perfect time to heat up your marketing efforts with a seasonal menu. Help customers reach their goals without hindering your profits by creating an enticing mocktail menu and promoting it all month long. Promote these events heavily (and early) to encourage reservations.

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Why Restaurant Loyalty Isn’t One-Size-Fits-All

SevenRooms

This is how you go above and beyond — ultimately turning a repeat guest into a “VIP” or “Regular” faster. Blog Restaurant Customer Segmentation: Why It’s So Important Learn More The Potential of the “Champion” Diner We know it’s easier to monetize an existing customer base by bringing them back than it is to acquire a new diner.

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8 Ways Restaurant Data Analytics Can Grow Your Business

SevenRooms

As they make reservations and dine with you over time, you can offer birthday perks, anniversary promotions, referral bonuses, priority seating and other benefits reserved for VIPs only. Leverage the guest data housed in your CRM to identify repeat guests and their dining preferences.

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7 Must-Have Restaurant Marketing Tools in 2023

SevenRooms

Event Marketing Software Top Picks : SevenRooms , TripleSeat , Eventbrite Whether you’re planning a VIP dinner, seasonal celebration, or literally anything else, event marketing software will streamline the experience for your team and attendees. Blog 18 Restaurant Event Ideas That Will Leave Your Guests Hungry for More Learn More 7.