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What’s Driving U.S. Beer Sales in 2024?

Cheers

Beer sales have been less than desirable as of late, to put it mildly. beer industry’s volume consumption decreased 4.4% Just two beer segments — imported and flavored malt beverages (FMBs) — achieved any volume growth and that wasn’t enough to offset the significant decline of other domestic beer categories.

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5 to Try: Kölsch-Style Ales

Imbibe Magazine

Where bitter IPAs and rich imperial stouts polarized beer drinkers, an approachable style of ale that originated in Cologne, Germany, is finding fans in beer enthusiasts and casual imbibers alike. We hear a lot of people say, ‘I don’t really drink beer, but I drink KSA,’” says Fort Point chief brand officer Dina Dobkin.

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A High-Tech ‘Beer Printer’ From Belgium Wants to Digitize the Drinking Experience

VinePair

Making beer has long been the proving ground for innovative technologies, from the earliest mercury thermometer and first saccharometer through the introduction of the cylindroconical fermenter and on to the modern hop torpedo. That might sound like something from the future, but it’s already here — at least in the proof-of-concept stage.

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Where to Drink in Fishtown, Philadelphia

Imbibe Magazine

By night, Forîn hosts residencies for local restaurants, and pours wine, beer, and cocktails, like an Espresso Martini with house coffee. The zero-proof drinks list includes the Fruits of Labor, featuring house-made grapefruit cordial topped with bubbles, and Athletic NA beers. Monkey Club is Ducos’ go-to in Fishtown.

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The Ultimate Guide To Craft Mocktails For Dry January

A Bar Above

Today, we see a wide variety of non-alcoholic options under bar menu headings that include Zero ABV , No- and Low-Alcoholic Drinks , Alcohol-Free , NA Options , and Zero Proof. By whatever name you call them, craft mocktails still require care, skill, and fresh ingredients like their boozy cousins.

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Better Drinks Take Flight

Imbibe Magazine

United embraces its Midwest roots with cans of the cult-favorite craft beer Two Hearted IPA from Michigan brewery Bell’s. British carrier Virgin Atlantic doubles down on zero-proof cocktails by curating a menu with the NA spirit Seedlip. Even the flight route can play a factor.

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San Francisco New Year’s Eve Party At Cityscape Bar, The City’s Tallest Skybar

PubClub

The menu also includes small plates, Bay Area craft beer and wine, top-shelf liquors, and a private reserve collection featuring rare vintages from prominent wineries such as California-based Stag’s Leap, Duckhorn, and Raymond Vineyard.

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