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Say Hello to New York Bartender Week

Imbibe Magazine

Decades after New York City kickstarted the cocktail renaissance, its home state finally gets a weeklong event for bartenders and cocktail enthusiasts. The event also invites sports bars, dive bars, hotel bars, and restaurant bars—not just craft cocktail bars—outside of New York City to participate.

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The Secret Garden Distillery Hosts ‘Sip and Sustain’ Bar Takeover Event Promoting Sustainability in the Spirits Industry

Bar Magazine

The event, held at The Secret Garden Distillery and Nauticus, brought together some of Edinburgh’s most influential bartenders and industry professionals for a day of educational talks on sustainable practices, and creative cocktail-making, followed by a lively evening bar takeover.

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11 Restaurant Marketing Promotions for Easter and Passover

SevenRooms

To make your restaurant the place to be this year, plan sprawling menus and events guests can enjoy in-house or at home. Below are 11 restaurant marketing promotions for Easter and Passover that are sure to drive sales. Or, host an entire cocktail-themed Easter event like The Globe Perth.

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Germany Takes the Crown at the 2024 Licor 43 Bartender & Baristas Challenge

Imbibe Magazine

Held in Cartagena, Spain, the 2024 edition of Licor 43’s Bartenders & Baristas Challenge , has named Julia Engel from Kœr bar in Hamburg, Germany, this year’s global champion. The post Germany Takes the Crown at the 2024 Licor 43 Bartender & Baristas Challenge appeared first on Imbibe Magazine.

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The New School of Bartending Tattoos

VinePair

I’ve seen a lot of bartenders with jiggers, shakers, mixing glass, and bar spoons tattooed on them,” says Thea Engst , a Providence-based bartender, recipe developer, and writer who’s worked in Massachusetts’ hospitality industry since 2009. For the Love of the Game “Just last night, I met a bartender in Williamsburg, Va.,

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Industry Trends You Won’t Want to Miss in 2024 According to Experts

Chilled Magazine

We have been reporting expert predictions from bartenders, bar owners, brand ambassadors, executives and the like all month with a simple goal—To find out what spirits we’ll be pouring in 2024. One obvious trend has emerged which shapes what we’ll be drinking in the years to come—the popularity of authenticity.

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The Restaurant’s Guide to Christmas: Marketing & Promotion Ideas

SevenRooms

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.