Spiritz

OCTOBER 29, 2024

The Sommeliers Association of India (SAI) has introduced its official membership program, aimed at uniting professionals and enthusiasts while promoting excellence in the evolving beverage industry. Beverage professionals, including bartenders and hospitality workers, can explore networking opportunities, job listings, and industry events.

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SevenRooms

MARCH 8, 2024

To make your restaurant the place to be this year, plan sprawling menus and events guests can enjoy in-house or at home. Below are 11 restaurant marketing promotions for Easter and Passover that are sure to drive sales. Or, host an entire cocktail-themed Easter event like The Globe Perth.

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VinePair

JULY 8, 2024

I’ve seen a lot of bartenders with jiggers, shakers, mixing glass, and bar spoons tattooed on them,” says Thea Engst , a Providence-based bartender, recipe developer, and writer who’s worked in Massachusetts’ hospitality industry since 2009. For the Love of the Game “Just last night, I met a bartender in Williamsburg, Va.,

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Australian Bartender

JULY 21, 2024

Monday, July 22nd Longevity Behind the Stick: Breath and Mobility Workshop 2:30 PM – 3:15 PM Carondelet, The Ritz-Carlton, New Orleans In an effort to promote mindfulness and general welfare, we invite you to a breath and mobility workshop. Franky Marshall as they discuss the Way of the Bartender. You can find the full line-up here.

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Imbibe Magazine

JUNE 10, 2024

Delta, whose main hub is in Atlanta, offers Tip Top canned cocktails , formulated in collaboration with bartender Miles Macquarrie of Decatur’s Kimball House. His plan is to curate a wine list highlighting the most prolific wine regions of France and promote them in every cabin, from economy to first class. “I

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Australian Bartender

FEBRUARY 12, 2024

WORLD BARTENDER DAY | FEBRUARY 24 th A DAY TO CELEBRATE THE CRAFT. A DAY TO CELEBRATE THE BARTENDER. For World Bartender Day , you’ll now be able to show your support and order their concoction and experience the storytelling behind it for yourself (not just the judges!). Which bartenders are representing your State?

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VinePair

MAY 16, 2024

As the market for the spirit has grown, large beverage companies have bought up tequila brands and celebrities have cashed in, splashing their names across labels and using their influence to promote their bottles. That’s why we asked 12 bartenders what bottles we should reach for when we’re seeking the best bang for our buck.

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Bar Magazine

AUGUST 12, 2024

The event, held at The Secret Garden Distillery and Nauticus, brought together some of Edinburgh’s most influential bartenders and industry professionals for a day of educational talks on sustainable practices, and creative cocktail-making, followed by a lively evening bar takeover.

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Imbibe Magazine

MARCH 5, 2024

Beloved by bartenders for its emphasis on creativity and innovation, this competition invites bartenders around the world to craft an original aperitivo-style cocktail, drawing inspiration from any form of art. All National Bar Artists will gather at the Global Finals in Rome on the May 12, 2024.

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Australian Bartender

AUGUST 19, 2024

ALL FEMALE BAR TAKEOVER Sunday, 8th September 7pm to 9pm Now & Then, 222 Clarence Street, Sydney Join us at Now & Then for an all-female bar takeover, showcasing some of the best bartenders from across Australia. The core mission is to promote, support and educate women in hospitality in order to create equal opportunities.

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Chilled Magazine

MARCH 17, 2024

Bars now engage in tours, host pop-up events, and strategically promote themselves through various channels, including books. I am the final speaker of the day in the Startup Essentials Bar and Restaurant Boot Camp, a full-day event scheduled for Monday from 9 am to 5:30 pm.

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Tales of the Cocktail

JANUARY 27, 2025

Examples of past Tales Catalysts include: Lynnette Marrero (2012 Honoree) and Ivy Mix (2014 Honoree) Founders of Speed Rack, an all-female high-speed bartending competition designed to highlight emerging women and femme-identifying talent in the cocktail industry while supporting those impacted by breast cancer.

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Imbibe Magazine

APRIL 8, 2024

The Art of ITALICUS Aperitivo Challenge invites bartenders from around the world to create an original aperitivo cocktail showcasing ITALICUS Rosolio di Bergamotto and inspired by any form of art. The cocktail itself is the bridge, blending both worlds like the ‘Home Sweet Home’ aria’s bittersweet emotions.

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Imbibe Magazine

JULY 25, 2024

The 2024 winners have been announced following an extensive series of blind tastings from a judging panel of esteemed bartenders, distillers, and writers, including Imbibe editor Paul Clarke. Now in its third year, this competition spotlights world-class distillers and their spirits to the global beverage community.

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The Cocktail Lovers

MARCH 25, 2024

Their new, much-needed initiative is named after and inspired by the first woman to take up the position of Head Bartender at the American Bar at The Savoy Hotel, the incredible Ada Coleman. That naturally entails featuring bartenders and industry experts with different perspectives, backgrounds and life experiences.”

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Good Spirits News

FEBRUARY 8, 2024

Bartender’s Weekend was created in an effort to promote the “SPIRIT OF HOSPITALITY” that defines our industry. Bartender’s Weekend is only open to members of the service and hospitality industry, along with its affiliates (brands, suppliers, distributors, partner agencies, and nonprofits).

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SevenRooms

OCTOBER 10, 2023

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.

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Australian Bartender

OCTOBER 13, 2024

This marks the beginning of a new dialogue with the bartending community and they’re putting out a call for the very best bartenders in Australia and New Zealand to enter the ANZ regional final of the Angostura Global Cocktail Challenge. It’s not about who can post the most or promote the brand best.

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Spiritz

JUNE 24, 2024

This prestigious competition, celebrating its 15th year, brought together the nation's top bartenders for a two-day event. India's top bartenders assembled under one roof for the electrifying World Class India Finale. Our mission goes beyond promoting drinking better.

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Bar Magazine

DECEMBER 20, 2024

The brand is also set to supply the winning venue with a Mix with Britvic pop up bar at the event, filled with long mixed drinks to cocktails, mocktails, highballs and more. Promotional Period 00:01 20/12/24 23:59 06/01/25. Prizes: 2,000 and a Mix with Britvic pop up bar at the event. Promoter: Britvic Soft Drinks.

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A Bar Above

SEPTEMBER 30, 2024

Spooky season is upon us, complete with cooler weather, autumn leaves, costumes, pumpkin spice, home decorations, and lots of social events. I spoke with our resident bartender & Head of Education, Rob Harrah , and he gave me a few mocktail ideas he’s been playing around with for our upcoming Mocktails course.

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Spiritz

AUGUST 14, 2024

The trend of bar takeovers and bar programs led by celebrity bartenders is creating waves in the industry, bringing both tangible and intangible benefits to the forefront. Top industry professionals highlight the excitement and buzz generated by these events, attracting new customers while maintaining the loyalty of existing ones.

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Good Spirits News

AUGUST 27, 2024

The classic Negroni has a storied history from its Italian origin in 1919, when the renowned Count Camilo Negroni asked bartender Fosco Scarselli to strengthen his favorite cocktail – the Americano – by replacing soda water with a splash of gin.

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The Whiskey Wash

APRIL 24, 2024

A call has been made for bartenders, mixologists, and craft cocktail makers to compete in the Top of the Rocks Cocktail Competition this May 19th. The cocktail competition is a fixture in Tennessee Whiskey Week , which sees numerous events across the state held in celebration of Tennessee’s whiskey and spirits culture.

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The Whiskey Wash

MAY 21, 2024

Bartenders from across the country came to compete, crafting unique cocktails for the judging panel and onlookers. Also included in the top prize was $500 in cash, seasonal menu inclusion at Acme Feed & Seed, a cocktail set from Cocktail Kingdom, and promotion via Tennessee Whiskey Trail outlets.

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Spiritz

NOVEMBER 13, 2024

The event brought together an eminent panel of judges comprising hospitality veterans, beverage professionals, food writers, and thought leaders from the alcobev industry. The jury had to consider nominees who had contributed significantly to the promotion of brands, policy shaping, and fostering industry growth.

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Australian Bartender

MARCH 20, 2024

It’s the perfect blend (pun intended) of celebrating and supporting the bartending community. This year’s Regional Final hosts bartenders at each event for two days. In September 2023, The Perfect Blend requested bartenders to submit a cocktail that was “ TRADITION or PERSONALITY ”.

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Bar Magazine

NOVEMBER 8, 2024

For bartenders and operators looking to stay on top of trends in 2025, MONIN’s predicted trends include guilt-free indulgence, no and low alcohol options, limited time offerings and tailoring menus to different day parts. Day parts Offering a variety of drinks and promotions to drive sales throughout the day is key for all venues.

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Tales of the Cocktail

JUNE 17, 2024

Promote Inclusivity and Diversity: Creating an inclusive environment where everyone feels welcome is paramount. This nonprofit bartender and hospitality community garden not only provides a space for bartenders to grow their own ingredients but also fosters a sense of community and sustainability.

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Bar Magazine

DECEMBER 18, 2024

Taking place on 10th March , the competition returns to showcase the creativity and passion of the UKs leading bartenders. Following the great success of our past collaborations, we are eager to continue promoting the exceptional spirits of Japan, and are excited to launch the competition for its fourth year.

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VinePair

DECEMBER 15, 2023

The restaurant bar should be a place of drop-in service that promotes a more casual drinking and dining experience, not one that further promotes exclusivity. At that point, who are these events really for? But with a new experience popping up seemingly each night, the charm of a limited-time collab gets old fast.

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Australian Bartender

OCTOBER 17, 2024

With members across Sydney, Melbourne and Adelaide, the DOJO program is a platform for bartenders to learn about Japanese bartending; not only the skills but also the philosophy behind it. As a Japanese-style bartender, the Martini has always been considered a lifelong session, it represents my entire bartending journey.

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Bar Magazine

OCTOBER 22, 2024

He was a man who was passionate about good food, wine and conviviality, and loved to experiment with flavours and tinctures, especially if they promoted good health and wellbeing. Tell us more about the Giffard range and the endless possibilities the products bring bartenders.

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Tales of the Cocktail

APRIL 30, 2024

Founded in 2008 as a platform for burgeoning bartenders to learn and work alongside industry leaders and experts, CAP has hosted more than 500 apprentices during its 16-year tenure. The class was selectively chosen to promote global diversity and ensure a balance between newer and experienced professionals.

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Spiritz

JULY 18, 2024

“We host exclusive tasting and events to showcase our tequila’s quality and unique characteristics. We partner with top mixologists and influencers to create signature cocktails and promote the tequila brands in our ambit.

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The Cocktail Lovers

MARCH 8, 2024

Which is showcasing, training and inspiring bartenders from all around the world – from fancy five-star establishments through to funky independents and everything in between. What’s in store: • Virtual and in-person events • Networking opportunities • Training sessions for companies investing in young talent. That’s the end goal.

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VinePair

SEPTEMBER 5, 2024

Money was also thrown at promotional events at trendy nightclubs in places like Miami and Las Vegas, where famed flair bartenders like Carneval Court’s Rene Garcia seduced crowds with spinning bottles of Ciclón. sic)” wrote bartender Jo Volstead on the Webtender forums in 2005. To be sure, it had plenty of fans early on.

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