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The Sommeliers Association of India (SAI) has introduced its official membership program, aimed at uniting professionals and enthusiasts while promoting excellence in the evolving beverage industry. Professional sommeliers will benefit from certifications, masterclasses, and access to international competitions.
Still, despite limited space and access to fresh ingredients, airlines have introduced increasingly sophisticated drink offerings thanks to partnerships, sommeliers, and even bar pop-ups. He’s the newly appointed head sommelier of Air France and head sommelier at Paris’ Hôtel de Crillon.
Among these were grants for mental health care for Latino hospitality workers provided through Another Round Another Rally; the promotion of local and sustainable wine production in the Loire Valley; and a zero-waste bar project in the UK. Last year’s donations awarded 17 community-based projects.
Below are 11 restaurant marketing promotions for Easter and Passover that are sure to drive sales. Pro Tip: Don’t forget to promote your Easter or Passover celebration across every direct channel, including your website, marketing emails and social media, to ensure you reach as many customers as possible.
The jury had to consider nominees who had contributed significantly to the promotion of brands, policy shaping, and fostering industry growth. The panel also delved into discussions for the Fastest Growing Brand of the Year and Brand Promotion of the Year categories.
2024 Bartender Spirits Awards Final Call For Entry. The 2024 Bartender Spirits Awards is all set to happen in May in Chicago and this year brings America’s top bartenders as judges. The awards are currently accepting entries for domestic spirits and the submission deadline for 2024 Bartender Spirits Awards is April 24.
This triggered us to advertise medals through online and print media to promote the Headlands’ portfolio and further illustrate the unique selling points of our products. The Ambassadors selected are different personalities ranging from Masters of Wine, Master Sommeliers, Head Bartenders, Mixologisits, Instagramers, YouTubers and Writers.
Beginning today, a variety of daily and weekly passes, discounted bartender passes, individual event tickets, and the all-new $10 Wellness Week Pass are available for purchase on a first-come, first-served basis. This vibrant competition raises funds and awareness for breast cancer, all while promoting equity in the spirits industry.
Beginning today, a variety of daily and weekly passes, discounted bartender passes, individual event tickets, and the all-new $10 Wellness Week Pass are available for purchase on a first-come, first-served basis. This vibrant competition raises funds and awareness for breast cancer, all while promoting equity in the spirits industry.
Tell us a bit more about your experience as a chef, sommelier, mixologist, and professional flavor designer. It’s the lens that has informed my roles as a professional chef, sommelier, and bartender since the beginning of my career in 2001. Ha, I love this image! My mantra was: “How can I create and preserve aroma?”
Founded in 2008 as a platform for burgeoning bartenders to learn and work alongside industry leaders and experts, CAP has hosted more than 500 apprentices during its 16-year tenure. The class was selectively chosen to promote global diversity and ensure a balance between newer and experienced professionals.
Founded in 2008 as a platform for burgeoning bartenders to learn and work alongside industry leaders and experts, CAP has hosted more than 500 apprentices during its 16-year tenure. The class was selectively chosen to promote global diversity and ensure a balance between newer and experienced professionals.
says Timothy Sullivan, pointing to the growing domestic industry, with new breweries opening regularly.Enamored by the complexity of sake, Sullivan has spent the past two decades exploring, learning, and promoting the category. But to more fully understand sake, he wanted to brew it himself, founding Den Sake Brewery in Oakland in 2017.
These are people whose lives weve changed, whether weve relocated them, helped them get their dream career going, got them the education theyve been waiting on to get that promotion. A lot of the people in the program have been working in the front of the house as bartenders or mixologists and aspire to be beverage directors.
If you’ve ever gotten rankled by your sommelier, your bartender, your booze merchant, or your favorite brand of hooch, read on and see if you agree with us. So order a real martini: Get it with gin and let the bartender know that you want some vermouth in there, and be clear that you want it stirred, not shaken.
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