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Modern Movements & Cultural Collaborations – Johnnie Walker in the 21st Century

The Whiskey Wash

Celebrating the launch of The Whiskey Wash’s Johnnie Walker Advert Archive , a collection curating nearly 100 print advertisements from 1911 to 1963 – a series of three articles explores the key advertising decisions from the Johnnie Walker brand’s 19th-century origins to 21st-century global marketing.

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From Square Bottles to the Striding Man: How Johnnie Walker Became a Global Icon – Part 1

The Whiskey Wash

Celebrating the launch of The Whiskey Wash’s Johnnie Walker Advert Archive , a collection curating nearly 100 print advertisements from 1911 to 1963 – a series of three articles explores the key advertising decisions from the Johnnie Walker brand’s 19th-century origins to 21st-century global marketing.

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Glenfiddich & Aston Martin Formula 1 Team Announce Long Term Partnership & Unveil Exclusive Expression

The Whiskey Wash

In addition, the brands hope to promote the message: “You should never drink and drive”, with the partnership acting as a global platform for this important lesson. Through exclusive events, experiences, and releases, the two brands will promote the thrill of Formula One and the refined experience of drinking single malt scotch whisky.

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Ardnahoe Distillery Appoints Folk-Rock Band, Skerryvore, As Global Brand Ambassadors

The Whiskey Wash

Their surprise performance wowed the crowds at the Distillery during Fèis and we’re excited to see our partnership flourish and mature, allowing us to access a completely new audience in the places Skerryvore’s tour will take them to as they promote Scottish music and culture.”

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OurWhisky Foundation Partners With Bar Convent Berlin For 2024 Trade Show

The Whiskey Wash

The non-profit was established in 2022 by whisky writer and consultant Becky Paskin and aims to challenge outdated stereotypes that often define the whisky world, promoting greater representation of women and marginalized groups. Read the full article at OurWhisky Foundation Partners With Bar Convent Berlin For 2024 Trade Show

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Every Johnnie Walker Blue Label Limited Edition – Part 2

The Whiskey Wash

This second article explores these expressions, starting with the cities and countries-themed editions and the cask-strength ceramic decanters series. Read the full article at Every Johnnie Walker Blue Label Limited Edition – Part 2 Read part one here.

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Everything You Need To Know About Ballantine’s

The Whiskey Wash

From 2014, Ballantine’s has partnered with online music broadcaster and nightclub promoter, Boiler Room, to create the True Music scheme. In promotion, the brand has released the limited-edition, Ballantine’s True Music Icons, celebrating iconic and timeless artists and bands.

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