SevenRooms

OCTOBER 10, 2023

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.

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Dry Atlas

AUGUST 21, 2024

Zero Proof Collective (ZPC) introduced non-alcoholic wines for the first time in the event’s history. They’re not about eliminating alcohol, but rather expanding the palette of possibilities for those abstaining, whether for health, personal reasons, or simply preference. Mostly humor).

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Spiritz

JULY 31, 2024

The International Spirits & Wines Association of India (ISWAI) has named industry veteran Sanjit Padhi as its new Chief Executive Officer (CEO), succeeding Nita Kapoor, who has led the association since 2021.

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VinePair

JULY 18, 2024

Picture this: a region boasting a population of over 92 million, an expanding middle class, and soaring wine purchases. Where can we find this rosé-hued economic region amidst the global effects of climate change , uprooting of vineyards, and declining wine sales? ’s annual wine market is now almost $80 million.

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Spiritz

JUNE 27, 2024

Even if it may not be apparent as of now, India's domestic market is slated to play a pivotal role in the future as far as India's wine consumption goes. Those in the wine business opine that the wine consumption in India could increase to one bottle per person every day, which makes 1.4 billion bottles on a daily basis.

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VinePair

FEBRUARY 26, 2024

We’ve all had the fantasy of slipping into a bathtub, pool, or even an entire lake of wine. But as fun as it sounds to snorkel through Sauvignon Blanc , cannonball into some Cava , or do flips in a crisp and fruity rosé , there’s no such thing as a real wine lake (that we know of, at least.)

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Spiritz

JUNE 26, 2024

Enter the realm of fruit wines-the delightful concoctions that transform humble fruits into liquid poetry. For "Wine is bottled poetry" as Robert Louis Stevenson would have us say. As time marched on and kingdoms rose and fell, the tradition of brewing and imbibing alcoholic beverages continued to thrive.

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Chilled Magazine

MARCH 13, 2024

The OG Sleepy Girl Mocktail is said to promote a healthier sleep and relaxation. This is a far better bet for creating quality sleep than alcohol or other sleeping aids. I created these CALMtails to stand in place of alcohol and help you relax and wind down, too. Non-Alcoholic Rent is Way Too Highball Ingredients 1 oz.

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Cheers

MAY 17, 2024

In this issue we present the 2024 Growth Brands Awards winners, the leaders in spirits, wine and ready-to-drink products. We hope you enjoy this issue, and we salute the industry’s efforts in promoting responsible drinking. Subscribe to Cheers The post Drink Responsibly 2024 appeared first on Cheers.

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Imbibe Magazine

JUNE 10, 2024

Gokan’s cocktail list includes a Japanese Old Fashioned and NA cocktails, like an alcohol-free Singapore Sling made with cascara juice. I make it all the time now when I’m in the air, since it’s low-ABV and only two ingredients: Coca-Cola and red wine,” she says. Her current favorite? The Kalimotxo. “I

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Dry Atlas

APRIL 24, 2024

Common characteristics among these zones include a plant-based diet, regular physical activity, strong social connections, and moderate, regular alcohol consumption—summarized as “Wine at 5.” Moreover, what if “Wine at 5” actuall y inhibits our ability to adhere to the other principles, like exercise?

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Advanced Mixology

JANUARY 19, 2024

Here, we will unlock the secrets of how data can be used to increase sales of alcoholic beverages. Without any further ado, let’s dive in. Pricing and promotion optimization Restaurants and bars selling drinks are quite competitive. For instance – You produce a wine named Cava. Are you excited? Look at it this way.

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Chilled Magazine

MARCH 9, 2024

Women of the Vine & Spirits (WOTVS) , the only global membership organization dedicated to empowering and advancing women across every industry sector and all three-tiers in the beverage alcohol industry, has announced 86 Harassment ( www.86harassment.com General session segment announcing 86 Harassment at the WOTVS Global CONNECT!

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VinePair

AUGUST 29, 2024

MacNeil, the globally acclaimed wine communicator, was thinking about the current state of wine — a state she describes as perilous — and how to help. She came up with the concept of a month-long national marketing campaign that encourages people to simply come together and share some wine. Sounds simple enough, right?

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Spiritz

SEPTEMBER 16, 2024

The Sommeliers Association of India (SAI) is set to revolutionise the country’s beverage industry by focusing on raising standards in both alcoholic and non-alcoholic beverages and also educate and offer top Indian talent a platform to showcase their skills and qualify for regional and global competitions.

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Spiritz

FEBRUARY 3, 2024

Import fee concessions have been granted for up to three lakh bulk litres of extra neutral alcohol (ENA) to support country liquor production in the state. This initiative aims to foster local businesses and traditional alcohol production methods in Rajasthan.

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Chilled Magazine

MARCH 4, 2024

Absinthe is formally a Digestif, defined by Wikipedia as an alcoholic beverage served after a meal, traditionally believed to aid digestion even though there is not strong evidence to support this. I have hundreds of them, all sorted by base alcohol, on my website. That was a marketing gimmick in the 1990s. What can I mix it with?

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Dry Atlas

AUGUST 28, 2024

Partner Content: moderato In a country where wine is more than just a beverage—it’s a cultural cornerstone—launching a non-alcoholic wine brand in France is nothing short of revolutionary. Dry Atlas: French culture and alcoholic wine seem to be inextricably linked.

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Spiritz

MARCH 19, 2024

In the new fiscal, Uttarakhand has been proposed to establish itself as a hub for the production of world class aromatic liquor, wines/malts like Scotland and Italy, etc. Additionally, the policy provision has been made for setting up micro distillation units to encourage innovation and investment in the hilly areas of the state.

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Spiritz

MAY 30, 2024

The interest in wines, liqueurs, bitters and aperitifs among consumers in India, particularly at duty-paid stores at airports, has been evolving. Our urban population is also becoming more knowledgeable about different types of alcoholic beverages, partly due to the influence of social media and the availability of information online.

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SevenRooms

JANUARY 8, 2024

Promote Seasonal Winter Menus January is the perfect time to heat up your marketing efforts with a seasonal menu. Customers can prepay for a winter wine flight or a non-alcoholic winter soda experience to enhance their reservation. Keep your restaurant bustling all season long with the following winter marketing ideas.

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Dry Atlas

JANUARY 22, 2024

Mikey shares his journey from a seasoned bar industry professional to the non-alcoholic beer space. Mikey discusses the challenges of crafting a non-alcoholic beer that rivals traditional brews in taste and quality, plus his vision for making non-alcoholic options a norm in social settings.

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Spiritz

FEBRUARY 5, 2024

The session was opened by the moderator, Nita Kapoor, CEO, International Wines & Spirits Association of India (ISWAI). According to him, tourism greatly promotes alcobev industry and “If alcobev industry is properly chanellised, it can be a huge job creator, foreign exchange earner and contributor to GDP.”

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Three Spirit

JUNE 29, 2023

You can stimulate and invigorate with these golden beauties while you sip on our white wine alternative, Sharp. Unlike traditional wine in which the alcohol is used for stimulation or sedation, there aren't the same negative side effects.

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VinePair

FEBRUARY 27, 2024

so much of the world of wine is centered around red blends. If you make wine outside the region’s set of rules you cannot put said appellation on the label. Here in the States, and in most wine regions outside Europe, the rules are much more lenient. Monkey Jacket 2021 This wine is so cool.

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Spiritz

AUGUST 16, 2024

Created with the intent of promoting India’s heritage of spirit making and a vast reserve of methodologies and ingredients, Idayya is rooted in a vision to present the best of India to global audiences. Doesn’t that sound enticing, mysterious, alluring and elevating?

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VinePair

AUGUST 9, 2024

Just look at the sheer number of alcohol brands launched in the past decade by Bravolebrities (Bravo celebrities, if you’re new here). While the lineup — which sold to Beam Suntory in 2011 — has since expanded to include several other cocktails, wines, vodka, and even salad dressings, we stuck to the OG Marg.

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Spiritz

JULY 11, 2024

The Ambassador remains dedicated to supporting Mexican companies promoting tequila in India while preserving the true essence of this iconic Mexican spirit. What are your main focus areas to attract investment and promote collaboration between Mexico and India? Cocktails like margaritas and tequila sunrise are now extremely popular.

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Cheers

APRIL 2, 2024

Canadian whisky has unique differences among consumer demographics when compared to other whiskey categories, according to a 2022 MRI-Simmons USA National Consumer Study on the beverage alcohol that participants drank in the past six months. Corby Spirit and Wine announced in January 2023 that its flagship brand J.P.

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VinePair

JULY 1, 2024

Just as easy to make as they are to enjoy, Spritzes are typically made with a liqueur, Prosecco , and a splash of soda water, creating something that’s not quite wine but not quite a cocktail, either. Aperol keeps you thin,” one ad promised of the drink’s lower alcohol content. And people can’t get enough. Their first move?

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Dry Atlas

JANUARY 22, 2024

Mikey shares his journey from a seasoned bar industry professional to the non-alcoholic beer space. Mikey discusses the challenges of crafting a non-alcoholic beer that rivals traditional brews in taste and quality, plus his vision for making non-alcoholic options a norm in social settings.

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Spiritz

JULY 18, 2024

Prasan feels that the duty on alcohol is very high in India which definitely poses a challenge but is confident that once the consumer experiences Komos, they won’t shy away from purchasing it and being part of the Komos revelry. The strategy to make Komos popular in India is to let its potential consumers experience its uniqueness.

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VinePair

JUNE 12, 2024

Summer is fast approaching, which means coolers around the country will soon be filled with rosés and crisp white wines to fend off the season’s inevitable heat. But this year, some wine-lovers will swap out the typical bottles of Sauvignon Blanc and Chablis for… red wine? So what makes a red wine chillable?

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Tales of the Cocktail

JUNE 26, 2024

Its ground-breaking mentorship programme, which pairs mentees with some of the biggest names in whisky while providing free workshops and networking opportunities, has so far guided 200 women toward reaching their goals, with many securing new jobs and promotions as a result. 2024 Catalyst U.S.

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Cheers

MAY 8, 2024

Coming off three straight years of rapid growth during and after the pandemic, sales in the beverage alcohol industry cooled significantly in 2023. With a few notable exceptions, most spirit and wine categories were down in sales compared to 2022. Overall wine decreased 3.4% Delicato Family Wines launched Stoneleigh in the U.S.

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VinePair

SEPTEMBER 11, 2024

Relative to Europe’s multi-millennia wine history, California is still just a baby. But whether or not France , Italy , and the rest of the Euro cohort care to admit it, the grand Golden State has fashioned an equally commanding seat in the boardroom of storied wine regions. Surprisingly, not a single wine was mentioned twice!

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Bar Magazine

FEBRUARY 1, 2024

The 2023 London Competitions have once again demonstrated its extraordinary impact on alcohol businesses globally, serving as a catalyst for brand awareness, credibility enhancement, and market expansion. The main reason to introduce the competition was to review products by quality, value and package.

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