SevenRooms

OCTOBER 10, 2023

Lenny DeFranco As one of the biggest events on the hospitality calendar, Christmas brings a sled-load of promotional opportunities for restaurants. 9 Christmas Promotion Ideas 1. In this arrangement, you’d also mutually benefit from cross-promotion. Plus, the email and social tag lines basically write themselves.

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Just Drinks

APRIL 10, 2024

Diageo and LVMH have been fined in France for recent celebrity campaigns, according to a French addiction awareness association.

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Bar Magazine

JULY 23, 2024

The collaboration will also see Diageo and the UK Men’s Sheds Association co-develop a programme of activity to encourage alcohol moderation later this year, equipping ‘Shed Leaders’ across this expanding network with the resources to lead informed conversations about the causes and consequences of harmful drinking.

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Booze Business

JULY 9, 2024

The alcohol industry stands out as it undergoes changes that are not only fundamental but also unique, driven by changing consumer preferences, technological advancements, and shifting demographics. One of the key factors driving the non-alcohol trend is the ‘sober curious’ movement. Dry January is a good example.

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Advanced Mixology

JUNE 12, 2024

Non-alcoholic cocktails are becoming increasingly popular, especially among students. These drinks offer a delightful twist to traditional cocktails without the alcohol. The Essentials of Non-Alcoholic Mixology When it comes to non-alcoholic cocktails, the ingredients are paramount.

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Just Drinks

JANUARY 3, 2024

Thailand’s cabinet has approved slashing taxes on wine and spirits in a bid to promote tourism, it announced on Tuesday (2 January).

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Advanced Mixology

APRIL 24, 2024

Is sauna good after drinking alcohol? Using a sauna after drinking alcohol is generally not recommended, especially if you have consumed a significant amount. Alcohol already puts strain on the body, particularly the liver and kidneys, as they work to metabolize and eliminate it from the system. So let's dive in!

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Spiritz

AUGUST 4, 2024

This move targets companies that circumvent the ban on direct alcohol advertising by promoting other products, such as water, CDs, or glassware, which closely resemble their liquor brands.

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Spiritz

JUNE 21, 2024

Products such as no or low-alcohol wines and organic wines are gaining in popularity. We are also seeing regulatory pressure on wine producers as a result of increased concern about alcohol abuse, and the industry itself strongly supports moderate consumption.

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Spiritz

SEPTEMBER 4, 2024

In a bid to capitalise on domestic alcobev products’ growing popularity, Agricultural & Processed Food Products Export Development Authority (APEDA) is planning to promote both Indian alcoholic and non-alcoholic beverages in the international markets, and is eyeing about Rs. 8,000 crore exports in the next few years.

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Dry Atlas

APRIL 24, 2024

In the expanding world of alcohol alternatives, non-alcoholic spirits have emerged as a sophisticated choice for those seeking to savor the ritual and taste of a cocktail without the alcohol. Today, the non-alcoholic spirits market is booming, providing a range of flavors for enthusiasts everywhere. They’re right.

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Advanced Mixology

DECEMBER 19, 2023

Non-alcoholic cocktails are enjoying a surge in popularity, especially among students. These beverages offer a delightful twist to traditional drinks, minus the alcohol. The Basics Of Non-Alcoholic Ingredients In non-alcoholic cocktails, the ingredients are key.

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Spiritz

JULY 31, 2024

With his extensive expertise in business consulting, marketing, project management, and brand consulting, especially in the alcoholic beverages sector, Padhi is expected to drive ISWAI towards new growth opportunities and strategic initiatives.

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Promoter Promotion Alcohol Wine 101

Advanced Mixology

JANUARY 19, 2024

Here, we will unlock the secrets of how data can be used to increase sales of alcoholic beverages. Without any further ado, let’s dive in. Pricing and promotion optimization Restaurants and bars selling drinks are quite competitive. Are you excited? I am as excited as you to explain these tips. Look at it this way.

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Spiritz

JUNE 18, 2024

Through this, the world's best-known beer companies intend to pool in their expertise, resources and passion for brewing to enhance overall experience for consumers and drive the role of low-alcohol beverages in advocating moderate drinking habits.

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Chilled Magazine

MARCH 13, 2024

The OG Sleepy Girl Mocktail is said to promote a healthier sleep and relaxation. This is a far better bet for creating quality sleep than alcohol or other sleeping aids. I created these CALMtails to stand in place of alcohol and help you relax and wind down, too. Non-Alcoholic Rent is Way Too Highball Ingredients 1 oz.

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Dry Atlas

AUGUST 21, 2024

Zero Proof Collective (ZPC) introduced non-alcoholic wines for the first time in the event’s history. They’re not about eliminating alcohol, but rather expanding the palette of possibilities for those abstaining, whether for health, personal reasons, or simply preference. Mostly humor).

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Chilled Magazine

MARCH 9, 2024

Women of the Vine & Spirits (WOTVS) , the only global membership organization dedicated to empowering and advancing women across every industry sector and all three-tiers in the beverage alcohol industry, has announced 86 Harassment ( www.86harassment.com General session segment announcing 86 Harassment at the WOTVS Global CONNECT!

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Bar Magazine

FEBRUARY 13, 2024

· Drinkaware has partnered with Punch Pubs & Co, Star Pubs & Bars, Admiral Taverns and Club Soda to create an interactive guide to increase sales of low and alcohol-free drinks. · The alcohol-free beer market is expected to double over the next ten years. The guide will be distributed to more than 5,200 venues across the UK. ·

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Cheers

MAY 17, 2024

Read Now Additional highlights of the Drink Responsibly issue of Cheers include: An interview with Robert Hall and Leslie Kimball of Responsibility.org How and why demand for alcohol-free options keeps climbing A roundup of some of the new no-/low-alcohol beverage products A selection of inspired spirit-free cocktail recipes And much more!

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Promoter Promotion Alcohol Wine 105

Spiritz

MAY 29, 2024

Through this, the world’s best-known beer companies intend to pool in their expertise, resources and passion for brewing to enhance overall experience for consumers and drive the role of low-alcohol beverages in advocating moderate drinking habits. We will focus on making beer more affordable, accessible, and available nationwide.

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Promoter Promotion Beer Alcohol 102

Spiritz

APRIL 23, 2024

As per the established practice, the state government has till now prohibited the sale of alcoholic beverages across the state on the first day of each month. Rules and regulations related to labeling of alcohol intended for export will be revised in Kerala, the report added.

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Chilled Magazine

MAY 28, 2024

Traditionally, moonshine has been a catch-all term for any illegal alcohol, and particularly unaged spirits,” says Stephanie Moraine, Ole Smoky Marketing Director. They will also have table tents to help promote this cause and raise additional funds. Delicious cocktails and a great cause, how can you go wrong?

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Spiritz

FEBRUARY 3, 2024

Import fee concessions have been granted for up to three lakh bulk litres of extra neutral alcohol (ENA) to support country liquor production in the state. This initiative aims to foster local businesses and traditional alcohol production methods in Rajasthan.

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Chilled Magazine

MARCH 9, 2024

The hemp-derived cannabis infused into these seltzers is a non-alcoholic alternative and may help enhance pleasure and motivation, regulate sleep, and reduce inflammation. High Rise seltzers are a great non-alcoholic alternative but go far beyond behind the bar. Who should try these seltzers?

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Spiritz

MARCH 1, 2024

Diageo India has provided 50 advanced Alcohol Breath Analyzers to Telangana Police to combat drunk driving in the state. In an event in Hyderabad, as part of this CSR initiative, the company supported the Telangana Police to provide instruments to facilitate enforcement of road safety measures across the state.

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VinePair

JUNE 24, 2024

The post, which was intended to promote the team’s season ticket package, sparked a flurry of similar posts from other college football teams claiming to offer even cheaper brews at their respective stadiums. Students took to the comments section to confirm that the stadium slings brews for $3 a pop. Probably nothing.

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Beer Promoter Promotion Alcohol 100

Spiritz

MARCH 19, 2024

On state government’s promotion to go local on alcobev business, Abhinav voiced, “the policy emphasises the promotion of local manufacturing, which is poised to transition Uttarakhand from a net importer to a net exporter. The post Abhinav Jindal hails Uttarakhand’s new Excise Policy appeared first on Spiritz Magazine.

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Promoter Promotion Liquor Alcohol 106

Imbibe Magazine

MARCH 4, 2024

Cream cocktails persisted through Prohibition—if anything, the ban helped promote them. Cream drinks are popular in large part because they’re undeniably tasty—especially if you don’t enjoy the taste of alcohol. Cream drinks are popular in large part because they’re undeniably tasty—especially if you don’t enjoy the taste of alcohol.

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Dry Atlas

AUGUST 28, 2024

Partner Content: moderato In a country where wine is more than just a beverage—it’s a cultural cornerstone—launching a non-alcoholic wine brand in France is nothing short of revolutionary. Dry Atlas: French culture and alcoholic wine seem to be inextricably linked. How do you actually make your non-alcoholic wine?

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Sommelier Alcohol Wine Promoter 52

Spiritz

FEBRUARY 22, 2024

Now, after making The Glenwalk a popular brand across India, the team is all set to put their 50 years’ collective experience in the alcohol beverages industry to good use and introduce more whisky brands for the discerning consumers. However, things took a turn and they shifted to Scotch. However, they ended up launching Scotch first. “We

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SevenRooms

JANUARY 8, 2024

Promote Seasonal Winter Menus January is the perfect time to heat up your marketing efforts with a seasonal menu. Customers can prepay for a winter wine flight or a non-alcoholic winter soda experience to enhance their reservation. Keep your restaurant bustling all season long with the following winter marketing ideas.

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PubClub

JULY 24, 2024

According to a study by the National Institute on Alcohol Abuse and Alcoholism (NIAAA), approximately 80% of college students consume alcohol, and around 50% of those engage in binge drinking. Excessive alcohol consumption can lead to various health issues, including liver damage, alcohol poisoning, and long-term addiction.

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Alcohol Promoter Promotion 52

The Whiskey Wash

AUGUST 20, 2024

Well, according to information publicly accessed via the Alcohol and Tobacco Tax and Trade Bureau ’s COLA Registry, the label for SIRDAVIS Rye Whiskey was approved on 30th January 2024. The 32-time Grammy winner apparently encouraged her friend Megan Thee Stallion to start her own alcohol brand. Where Will SIRDAVIS Whiskey Be Produced?

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VinePair

AUGUST 29, 2024

We want to counteract the narrative that wine is simply alcohol. We all know that if all you wanted was alcohol, there’s faster and cheaper ways to get it,” says MacNeil. It could even be a non-alcoholic wine and not necessarily an entire bottle of wine. “The response has been overwhelmingly positive.

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Wine Alcohol Promoter Promotion 95

Cheers

JANUARY 26, 2024

Baby Boomers began drinking less wine — and less alcohol in general — while younger consumers continued to explore other beverage alcohol categories. Instead, they buy much less wine than their parents, while increasingly turning to distilled spirits, ready-to-drink cocktails, hard seltzers and low/non-alcoholic beverages.

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Chilled Magazine

MARCH 4, 2024

Absinthe is formally a Digestif, defined by Wikipedia as an alcoholic beverage served after a meal, traditionally believed to aid digestion even though there is not strong evidence to support this. I have hundreds of them, all sorted by base alcohol, on my website. That was a marketing gimmick in the 1990s. What can I mix it with?

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