Cheers

SEPTEMBER 30, 2024

The beer industry’s struggles have continued this past year as consumers gravitate to spirits and cocktails and ready-to-drink (RTD) beverages, more of which seem to hit the market each week. We polled our beverage alcohol retailers, bar and restaurant operators and other industry professionals to find out.

Beer 104

Beer Waitstaff Promoter Promotion 104

Spiritz

SEPTEMBER 11, 2024

While it has the backing of some of the world’s largest alcoholic beverage companies, we still have to put together, from scratch, a robust industry chamber that believes in a common roadmap ahead for beer and is aligned in delivering it. Beer is globally the most dominant form of alcoholic beverage.

Beer 104

Beer Liquor Craft Beer High Volume 104

Spiritz

MAY 30, 2024

"Consumer purchasing behaviours are impacted by culture and we already see an increase in Indian whisky and liqueur brands being offered in travel retail assortments," points out Guy May. Global flavours are in high demand at GTR as is the mixability for a growing international cocktail culture," points out Guy.

Liqueur 64

Liqueur Promoter Promotion Cocktail Culture 64

Cheers

APRIL 2, 2024

Canadian whisky has unique differences among consumer demographics when compared to other whiskey categories, according to a 2022 MRI-Simmons USA National Consumer Study on the beverage alcohol that participants drank in the past six months. The survey found that Canadian whisky appeals to more women than any other whiskey, with 41.8%

Whiskey 105

Whiskey Promotion Promoter Cocktail Culture 105

Spiritz

JANUARY 15, 2025

To promote its new offering, Bacardi India’s campaign has targeted the younger consumers. “GenNext is significantly influencing the Indian alcoholic beverages market by prioritising experiences over traditional consumption.

Rum 100

Rum Cocktail Culture Promotion Promoter 100

Spiritz

JANUARY 14, 2025

“Their preferences are steering a shift towards diverse and premiumised offerings, with cocktail culture and repertoire drinking gaining strong momentum,” Ruchira notes. McDowell’s and Co., Colour Code In India, dark rum dominates the category, accounting for over 90 percent of the market by volume.

Rum 93

Rum Cocktail Culture Alcohol Promotion 93

Mixologists

JANUARY 16, 2025

By modulating the body's stress response systems, these natural compounds can promote a sense of calm, improve focus and concentration, and even enhance athletic performance. Teas: Herbal, green, and black teas can serve as excellent non-alcoholic bases, contributing their own health-promoting compounds. A: Not necessarily.

Tinctures 52

Tinctures Zero-Proof Infusions Alcohol 52