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What It Takes to Run a World-Class Non-Alcoholic Beverage Program

VinePair

Nearly a decade after Seedlip’s launch kickstarted the transformation of “non-alcoholic spirits” from a contradiction in terms to a legitimate beverage category, the case for thoughtful, well-executed non-alcoholic beverage programs has been resoundingly made. I’ve always treated an alcohol-free guest as an allergy.

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Dry January Hit Different This Year. Can Bars Afford Its Rising Popularity?

VinePair

especially among young people who are consuming alcohol at a lower rate than in prior decades. Although the tradition of sober Januarys has existed in Finland since the early 1940s, Dry January, as its popularly known, was conceived in 2013 by Alcohol Change UK , an organization that raises awareness about the dangers of alcohol abuse.

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