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Pernod partners with EcoSPIRITS for global distribution

Spiritz

As part of the original pilot project, three of Pernod Ricard’s spirits brands – Beefeater London Dry gin, Havana Club rum and Absolut Vodka – were successfully deployed in ecoTote format and dispensed in venues using co-branded SmartPour technology.

Promotion 101
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The 2024 RTD Growth Brands Awards — Canned Cocktails Thriving

Cheers

billion by 2030. After seeing the RTD market’s massive growth, Rising Star winner Malibu, which like Absolut is owned by Pernod Ricard USA, introduced rum-based cocktails in a can in 2021. The thirst for ready-to-drink beverages has expanded significantly over the past few years. billion in 2023 to $1,155.14

Promotion 111
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Now Live: Tales of The Cocktail® 2024 Conference Agenda and Tickets

Tales of the Cocktail

Enlisting special guests to help guide the tours, Wayne (Author of And a Bottle of Rum: A History of the New World in Ten Cocktails and frequent spirits contributor for The Atlantic, Imbibe Magazine, PUNCH, The Daily Beast , and Garden & Gun ) and co. will lead a series of tours, including: Absinthe Tour Bourbon St. &

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Now Live: Tales of The Cocktail® 2024 Conference Agenda and Tickets

Tales of the Cocktail

Enlisting special guests to help guide the tours, Wayne (Author of And a Bottle of Rum: A History of the New World in Ten Cocktails and frequent spirits contributor for The Atlantic, Imbibe Magazine, PUNCH, The Daily Beast , and Garden & Gun ) and co. will lead a series of tours, including: Absinthe Tour Bourbon St. &