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As part of the original pilot project, three of Pernod Ricard’s spirits brands – Beefeater London Dry gin, Havana Club rum and Absolut Vodka – were successfully deployed in ecoTote format and dispensed in venues using co-branded SmartPour technology.
This trend goes beyond just whisky and now encompasses premium craft gin as well. This translates to a rise in specific country-origin wines, spirits with natural ingredients, and even premium gins boasting such qualities. The company also owns a wide range of brands such as Roku and Sipsmith in the gin category.
With total world vodka sales projected to surpass US$40 billion by 2030, this previously static category is set for a comeback as a new generation discovers vodka, which remains the largest spirits category. As the gin category slows, there is a significant opportunity for exciting premium vodka brands to carve a niche.
Solution two: This is a two-step process, which involves mixers, where you just add a spirit – meaning it is as easy to make as a gin and tonic or vodka soda. By 2030, they want to see more than 500 Tiny Forests being established in the UK and cared for by their local communities. Is this the first orchard you have planted?
With total world vodka sales projected to surpass US$40 billion by 2030*, this previously static category is set for a comeback as a new generation discovers vodka, which remains the largest spirits category. As the gin category slows, there is a significant opportunity for exciting premium vodka brands to carve a niche for themselves.
From caviar-topped martinis to spicy mezcal creations and floral gin concoctions, these cocktails are more than just drinkstheyre an experience. A romantic riff on the classic Bee’s Knees, this cocktail uses artisan gin made from honey sourced from the distillers own apiary, raw honey infused with lavender, and fresh lemon juice.
The whisky is set to mature in 2030. The distillery, already known for its award-winning Kirkjuvagr gin range, received its whisky production license in September 2023. The Latitude 59 Club Members of The Latitude 59 Club will each receive a share of the distillery and their very own 100-litre cask of Orkney single malt.
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