Whiskies: Growth Engine for Alcoholic Drinks in India
Spiritz
SEPTEMBER 11, 2024
Amulya Pandit Senior Consultant – Euromonitor International In 2023, the alcoholic drinks market in India reached 6.7 of the alcoholic drinks market in the same year. On the surface, whisky consumption in India in the past was largely driven by rural consumers and the way alcoholic drinks are taxed in India.
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