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This shift is reflected in the market with beer sales stagnating, wine offering alcohol-free alternatives, and spirits brands introducing non-alcohol versions of cocktails. These drinks often include added vitamins, minerals, or other health-promoting ingredients. This would result in e-commerce’s TBA share increasing from 3.2%
IWSR also expects RTDs to make incremental volume gains from 2022 to 2027, expanding at a compound annual growth rate (CAGR) of 1%. Randall’s Wine & Spirits in St. Cocktails and long drinks will see their share of RTD volumes grow 4% across the key markets from 2022 to 2027, IWSR says. RTD market grew 1.3%
For the period until 2027, it predicts that the consumption of Indian malts is set to grow 13 percent a year compared to Scotch at 8 percent. The demand for whiskies in the country, particularly premium and single malt varieties, has seen significant growth over the last few years.
Just as easy to make as they are to enjoy, Spritzes are typically made with a liqueur, Prosecco , and a splash of soda water, creating something that’s not quite wine but not quite a cocktail, either. Swapping out the cocktail’s traditional glassware for a large wine glass. And people can’t get enough. Their first move?
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