PERNOD RICARD UK ANNOUNCES LONG-TERM SPIRITS PARTNERSHIP WITH O2 ACADEMY VENUES NATIONWIDE
Bar Magazine
OCTOBER 9, 2024
Havana Club will be the hero brand at the centre of the collaboration, driven by targeted communication to O2 Academy venue customers through social media, newsletters, competitions to secure tickets to the hottest gigs, and bespoke activations at specific venues. ” The partnership will extend through to 2027.
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