Spirit of Gallo Re-Enters Luxury Rum Category with Ron del Barrilito
VinePair
JULY 8, 2024
It makes sense Spirit of Gallo is seeking another opportunity in the rum space: the super premium and ultra premium price segments have led the category’s growth in recent years, and are projected to grow at an 8 percent compound annual growth rate (CAGR) by 2027. Spirit of Gallo notably owns High Noon (the largest spirits label in the U.S.
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