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Spirit of Gallo Re-Enters Luxury Rum Category with Ron del Barrilito

VinePair

It makes sense Spirit of Gallo is seeking another opportunity in the rum space: the super premium and ultra premium price segments have led the category’s growth in recent years, and are projected to grow at an 8 percent compound annual growth rate (CAGR) by 2027. This high-quality process places the brand in the Super Premium+ category.

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Spirit-based RTDs Take Off

Cheers

IWSR also expects RTDs to make incremental volume gains from 2022 to 2027, expanding at a compound annual growth rate (CAGR) of 1%. Cocktails and long drinks will see their share of RTD volumes grow 4% across the key markets from 2022 to 2027, IWSR says. RTD market grew 1.3% in 2022, according to Statista, reaching a value of $4.8

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