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AB InBev Unveils Michelob Ultra Zero Nonalc Beer

Cheers

Anheuser-Busch has announced the introduction of Michelob Ultra Zero, a new alcohol-free brew. Michelob Ultra Zero will hit shelves across the country starting in January 2025. “As the non-alcohol beer category continues to grow, there couldn’t be a better time to unveil a superior alcohol-free brew for consumers.”

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This Week's Beer News: Good "Vibes" Only.

Guys Drinking Beer - Beer News

Tomorrow, over a hundred people will be gathering for the brew day of Vibes Since 1920 , a collaborative beer slated for release in March for Women’s Month. ” The variety of participants in this project runs the gamut across the beer enthusiast spectrum. . ” That’s a lot of people around one brew deck.

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Can the Beverage Industry Stand United Amid Anti-Alcohol Animosity on Multiple Fronts?

VinePair

Alcohol is under scrutiny from regulators, public health experts, and the media. On the broad message — that alcohol has a place in society, and that it can be consumed at safe levels — the industry largely agrees. Earlier this year, two of the most important alcohol companies in the U.S. Or is it at war with itself?

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Beer Collectors Can’t Get Enough of Costco’s $10 Imperial Stout

VinePair

It used to be that once a week there was an exciting one-off beer release that had fans rushing to breweries and stores — and then rushing to social media to post their scores. But then came the pandemic, the rise of seltzer-loving Zoomers, and what seemed to be the end of anyone giving a damn about rare beer releases.

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A High-Tech ‘Beer Printer’ From Belgium Wants to Digitize the Drinking Experience

VinePair

Making beer has long been the proving ground for innovative technologies, from the earliest mercury thermometer and first saccharometer through the introduction of the cylindroconical fermenter and on to the modern hop torpedo. If you put 10 beers in front of them and one or two are molecular, they will not be able to pinpoint them.”

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The State of the Booze Business: What Does the Future Hold?

Booze Business

The alcohol industry stands out as it undergoes changes that are not only fundamental but also unique, driven by changing consumer preferences, technological advancements, and shifting demographics. One of the key factors driving the non-alcohol trend is the ‘sober curious’ movement. Dry January is a good example.

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How Beverage Alcohol Producers Practice Sustainability in 2024

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Beverage alcohol has a sizeable carbon footprint. The global alcoholic beverage industry produces about 1.5 By 2025, the solar arrays will power 60% of the brewery, generating 5 million kilowatt hours annually. has been sustainably brewing its beer. Beer Sales in 2024? Reach her at kskibo@epgacceleration.com.

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