What Does the Future Hold for Downtown LA as a Cocktail Destination?
VinePair
NOVEMBER 4, 2024
“It was like we had discovered a crown jewel in the attic of a city that just needed a little dusting off,” says Eric Alperin, who opened The Varnish in 2009 alongside the late Sasha Petraske and Cedd Moses, founder of hospitality group Pouring With Heart. But downtowners say they still aren’t feeling it. It’s perception.”
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