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Examples of past Tales Catalysts include: Lynnette Marrero (2012 Honoree) and Ivy Mix (2014 Honoree) Founders of SpeedRack, an all-female high-speed bartending competition designed to highlight emerging women and femme-identifying talent in the cocktail industry while supporting those impacted by breast cancer.
In 2023, Diageo World Class documented the event via Spirit on Prime, while other brands have streamed their comps on YouTube, further expanding the visibility of the competitive bar world. Mix approached Marrero with the idea for a competition that would celebrate, connect, and promote women. The magic extends beyond the network.
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