Drinkhacker

MARCH 12, 2024

As liquor industry organizations go, the Keepers of the Quaich is the top of the pyramid for Scotch. Drinkhacker was in attendance at the Fall 2023 Gala in midtown New York City, the U.S. suppliers and retailers will do well to cater to consumers who make more of their liquor purchases online. Keepers of the Quaich’s U.S.

Liquor 87

Liquor Promotion Promoter Rum 87

VinePair

AUGUST 9, 2024

Barlow and her husband John came up with the concept in 2003 after meeting their now-distilling partner, and by 2007, bottles of the stuff lined the shelves of Utah liquor stores. Promoting the line on the show delivered similar buzz: By 2023, the brand had generated approximately $38 million in sales across the U.S.

Tequila 98

Tequila Wine Liquor Bottling 98

VinePair

AUGUST 1, 2024

Analysts for the trade group Wine and Spirits Wholesalers of America put the reality bluntly in a year-end 2023 report : Whether in beer, wine, or spirits, “growth is anything but certain.” Because U.S. consumers aren’t buying more alcohol in total, it makes most categories’ and companies’ slices smaller than they’ve been in the past.

Alcohol 122

Alcohol Beer Wine Promotion 122

PubClub

MARCH 30, 2024

Delving into the historical depths, Darley explores makgeolli, a traditional Korean rice liquor, sharing a tasting experience with Yoo Cheong-gil, the nation’s sole officially recognized makgeolli master. The Visit Korea Year 2023-2024 campaign promotes K-Culture.

Promotion 52

Promotion Promoter Liquor 52

Cheers

FEBRUARY 15, 2024

The key cocktails and long drinks (typically a soda mixed with liquor) subcategory, according to the IWSR Drinks Market Analysis, along with products that sit within the premium and above price bracket. They realize that if the drink has a liquor in it, it will automatically have higher proof, so they prefer to drink a spirit.”

Liquor 107

Liquor Vodka Wine Bar 107

Spiritz

MAY 22, 2024

At a time when international travel has edged up to score tremendous highs, shopping at airports during departures and arrivals has begun to touch peak points, especially true in the case of products like cosmetics and liquor. This is primarily due to the competitive pricing of liquor products at duty-free shops.

Liquor 64

Liquor Promotion Promoter Customer Service 64

VinePair

FEBRUARY 12, 2024

Plus, there wasn’t a single liquor or wine ad. (We The brand was out of the Super Bowl adscape for years before returning in 2023, and we wish they’d reached for some newer IP. The brand’s casting of Aubrey Plaza and fellow “Parks and Recreation” alum Nick Offerman to promote the drink makes for a well-established dynamic duo.

Beer 105

Beer Alcohol Promotion Promoter 105

The Whiskey Wash

APRIL 6, 2024

1 whisky, instead relying on word-of-mouth recommendations to promote sales. The majority of India’s distilled spirits labelled and sold in the domestic market as ‘whisky’ are closer in consistency to rum due to being distilled from molasses, falling within a category of alcohol termed as Indian-made foreign liquor (IMFL).

Liquor 131

Liquor Alcohol Bottling Promotion 131