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How It Started: The New Bar

Imbibe Magazine

Gonzalez is the founder of Los Angeles’ The New Bar spirit-free bottle shop , which opened in July of 2022. ’ In January of 2022, I left my career in tech and started focusing full-time on building The New Bar. We had an elevated bar experience. Not just a concert bar experience with options like Vodka Soda. But no alcohol.

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9 Winter Marketing Ideas to Keep Your Restaurant Bustling 

SevenRooms

From locally sourced winter produce to themed craft cocktails, a seasonal menu creates a unique dining experience for your customers. Celebrate Dry January In 2022, 35% of U.S. While 23% of consumers drank mocktails in 2022, 29% reached for non-alcoholic beer and 26% opted for alcohol-free wine. For example, U.K.-based

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Our RTD Supplier of the Year: Constellation Brands

Cheers

RTDs have taken the spotlight lately, particularly spirits-based beverages from canned Gin and Tonics and bottled Negronis to craft cocktails packaged in pouches and bags-in-a-box. Austin Cocktails and Fresca Mixed , in particular, have boosted the company’s bottom line as of late.

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