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On Non-Alc and the Decline of Craft Beer

Dry Atlas

By Mike Gurr, Vice President of Operations at Gruvi For 15 years, I was deeply immersed in the world of craft beer. My trajectory in the beer industry—marked first by unbridled enthusiasm, a period of stagnation, and then great uncertainty—in many ways mirrors the industry’s own evolution.

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Craft Beer on the Decline, Non-Alc on the Ups

Dry Atlas

By Mike Gurr, Vice President of Operations at Gruvi For 15 years, I was deeply immersed in the world of craft beer. My trajectory in the beer industry—marked first by unbridled enthusiasm, a period of stagnation, and then great uncertainty—in many ways mirrors the industry’s own evolution.

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San Diego Gets A New 9.0% ABV Double IPA Craft Beer

PubClub

Photo: Original 40 Brewing Company San Diego has a pair of new craft beers, one of them a 9.0 who joined Original 40 in May 2022, called Big Tings his “favorite West Coast Double IPA I’ve created here. Special beer-pairing or wine-pairing dinners are also available. AVB (alcohol-by-volume) double IPA.

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The State of the Booze Business: What Does the Future Hold?

Booze Business

This shift is reflected in the market with beer sales stagnating, wine offering alcohol-free alternatives, and spirits brands introducing non-alcohol versions of cocktails. Overall, 33% of Americans said they had spent $50 or more on a bottle of alcohol in 2022, against just 24% in 2021. in 2022 to 3.9%

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Craft Breweries Are Simplifying to Broaden Interest

Imbibe Magazine

But to Sarah Hallonquist and Loretta Andro Chung, one category was lacking: lesbian bars, of which just three existed as recently as 2022. They bonded over their love of beer, lamenting that few mainstream beer brands catered to the queer community outside of Pride Month. This is a new market for craft beer.”—Sarah

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Where to Drink in Fishtown, Philadelphia

Imbibe Magazine

In 2022, the duo built an outdoor wine garden in an empty Fishtown lot and poured glasses of minimal-intervention MCC wines—made with Pennsylvania grapes—from a refurbished trolley. By night, Forîn hosts residencies for local restaurants, and pours wine, beer, and cocktails, like an Espresso Martini with house coffee.

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Fertilized by Opportunity and Innovation, Cider Is Expanding Its Appeal

Imbibe Magazine

A person-by-person palate shift helps Alma’s cultivate a customer base crossing over from sour ales or natural wines. Alma’s Cider & Beer in Los Angeles: Anxo Imperial Cider (left). Craft beer distorts the concept of locality. He departed Angry Orchard in 2022 and soon began fermenting apples for Occam Cider.

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