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Diageo Acquires Ritual Zero Proof

Cheers

Diageo North America has acquired Ritual Zero Proof Non-Alcoholic Spirits. Since its launch in Chicago in 2019, Ritual has grown rapidly and is now the number-one non-alcoholic spirit brand in the U.S., Ninety-four percent of non-alc buyers also purchase beer, wine or spirits containing alcohol, and annually, U.S.

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The 10 Best Non-Alcoholic Wines for 2024

VinePair

And while the non-alcoholic beer and spirits categories have been churning out solid options for years, the non-alcoholic wine space is relatively new. Read on for the 10 best non-alcoholic wines we tried this year. This blend of Grüner Veltliner and Gelber Muskateller from Studio Null in Lower Austria is proof of that.

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The 24 Best Non-Alcoholic Drinks Brands for 2024

VinePair

The result is a zero-proof spirit teeming with agave aromas and hints of caramel and vanilla. Price: $37 / 750 mL bottle Ritual Zero Proof Aperitif Alternative Ritual Zero Proof launched in 2019 with whiskey and gin alternatives, and has since expanded to include zero-proof tequila, rum, and an aperitif.

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Who Let the Fizz Out? Why Bubble-Free Booze Is on the Rise

VinePair

percent ABV Funny Water , carving a new niche in non-carbonated alcoholic drinks that, unlike wine or most cocktails, aren’t too strong. Bloating and burping are proof that life’s not always a gas. Rosé wine and water can be sparkling or not, and dropping ice cubes into bourbon is just DIY hard water.

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The Ultimate Guide To Crown Royal Whisky

The Whiskey Wash

The brand’s Signature range includes blended, rye, and high-proof whisky expressions, alongside the well-aged ‘Master’ series, flavored whiskies, and even canned cocktails. million cases worldwide in 2019, earning Crown Royal the award of the World Whisky Brand Champion 2020. Is the whisky gluten-free?

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The 23 Best Non-Alcoholic Drinks Brands for 2025

VinePair

Each spirit finishes with a pleasant, ginger-like kick that evokes the burn of full-proof alcohol, though we were most drawn to the Spirit of Tequila and the Spirit of Milano, the brands non-alc amaro. The palate is slightly watery, which is likely why the brand recommends a 50/50 split with your favorite cinnamon whiskey to lower the proof.

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Cherry, Coffee, and Community: Laura Silverman on Her All The Bitter Collaboration

Dry Atlas

As the founder of Zero Proof Nation , a donor-supported website, shes focused on connecting sober and sober curious consumers with non-alc-friendly establishments worldwide. They can be added to non-alc beer and wine, soda, tonic, and even coffee. DA: The product label features a link to your Zero Proof Nation Global Map.

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