Modern Movements & Cultural Collaborations – Johnnie Walker in the 21st Century
The Whiskey Wash
OCTOBER 6, 2024
Johnnie Walker’s Worldwide Advertising Campaigns In 1999, Johnnie Walker launched the £100m ‘Keep Walking’ global marketing campaign to promote the brand worldwide, which saw the ‘Striding Man’ change direction on all labels and advertising – to appear to be walking forward.
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