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Craft Breweries Are Simplifying to Broaden Interest

Imbibe Magazine

Sometime in the 2010s, consuming craft beer turned into a personality trait. Acquiring, drinking, and discussing beer in granular detail became an all-consuming hobby. We’re trying to make craft beer less intimidating for anybody who wants to participate in the craft beer space,” he says.

IPA 232
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Fertilized by Opportunity and Innovation, Cider Is Expanding Its Appeal

Imbibe Magazine

Craft beer distorts the concept of locality. Soham Bhatt and Jake Mazar founded Artifact Cider Project , now in Florence, Massachusetts, in 2014 to support Northeast orchards and elevate varieties like the McIntosh, a staple supermarket apple. We want to live in the craft beer NA section.”

Beer 226
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This Week's Beer Events & Socials: Keeping Keeping Together Together

Guys Drinking Beer - Beer News

The kind and supportive comments from her many Chicago-based brewery friends on that post hopefully helped soften the blow of that dispatch, and within 24 hours (as of yesterday afternoon) Averie followed up to add that Burial Beer had started a GoFundMe for Keeping Together, which is linked if you want to help lend a hand. Like craft beer?

Beer 189
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Better Together: Why Craft Breweries Are Sharing Taprooms and Brewing Systems

VinePair

Since founding Primitive Beer in Longmont, Colo., The spontaneous-fermentation specialists handle brewing, blending, bottling, sales, marketing, and staffing their taproom — all while parenting a young daughter. New Image also produces beer for TRVE Brewing , which shut down its production facility earlier this year.)

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The Spice Is Right: Why Brewers Are Betting Big on Micheladas

VinePair

In 2007, Miller Brewing (now part of Molson Coors Beverage Company) introduced the bottled “chelada style” Miller Chill, flavored with lime and salt, which remains popular in Australia. Tecate debuted America’s first canned Michelada in 2012, while 2014 saw Modelo roll out Chelada Especial, made with tomatoes, salt, and lime. “We

Beer 122
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Bring Back Stewart’s Mountain Brew, the Beloved Budget Beer of the Adirondacks

VinePair

Mountain Brew Beer Ice got a full-on modern makeover with deep blue color blocking, and a curvy, Coca-Cola-like typeface on a backdrop of snow-covered mountain peaks. Back in 2014, we peaked out at 17 cases per shop per week,” Stewart’s Shops president Gary Dake told the hosts of Upstate New York culture podcast “Two Buttons Deep Squadcast.”

Beer 98
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The Mount Rushmore of IPAs, According to 8 Beer Experts

VinePair

1 craft beer style in America, if not the world. In that time, we’ve seen the beer industry go from malty English IPAs to dank West Coast options — teeth-chatteringly bitter double and then triple and even quadruple IPAs — to softer, fruitier, and hazier New England-style options. Maine Beer Co.

IPA 140