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The 2024 Wine Growth Brands Awards — What’s Driving sales

Cheers

With a few notable exceptions, most spirit and wine categories were down in sales compared to 2022. In total, 58 spirits , 26 wines and 16 RTDs qualified as Growth Brands this year, based on 2023 calendar year sales. Overall wine decreased 3.4% That’s not to say there are no bright spots and growth areas in the wine industry.

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The State of the Booze Business: What Does the Future Hold?

Booze Business

Non-alcohol beverages growth This shift is strongest among younger generations, with Gen Z (born 1997-2012) drinking over 20% less than other generations did at their age. This shift is reflected in the market with beer sales stagnating, wine offering alcohol-free alternatives, and spirits brands introducing non-alcohol versions of cocktails.

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The 9 Most Iconic and Cringe-Inducing Booze Cameos in Film and TV

VinePair

Budweiser: ‘That’s My Boy’ (2012) Budweiser is no stranger to the silver screen. To get the billionaire to stop sniffing around his estate, the show’s protagonist offers him five cases of DRC ‘82 and two cases of the ‘45 vintage from the property’s wine cellar. (In In case you don’t have a calculator nearby, that’s roughly $3.9

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Everything You Need To Know About Ballantine’s

The Whiskey Wash

Opening a second grocer’s shop in Edinburgh’s South Bridge area in 1836, George expanded to also operate as a wine and spirit merchant. In Glasgow, the business concentrated on the wine and spirit trade as George began to create his own blended whiskies in 1865. his, George Jr., million cases annually.

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11 Things You Should Know About Ruinart Champagne

VinePair

While there, he was exposed to a more aristocratic lifestyle and observed, for the first time, people drinking “wine with bubbles.” Prior to 1728, it was practically impossible to ship sparkling wine to distant markets as it was required to be packaged in barrels. Maison Ruinart was the very first Champagne house.

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Corpin-NOT: How Cava Lost the Crown of World’s Most Beloved Bargain Bubbles

VinePair

Sparkling wine sales are relatively white hot when compared to other styles in these murky, dour days of wine. The wines are fantastic, but the name is horrible,” Norton says. “I I don’t understand why the ‘artisan’ producers would take a name that evokes visions of ‘corporate’ wine.” I think the Cava D.O.

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Year of the Dragon: 9 Marketing Ideas for a Successful Lunar New Year 

SevenRooms

This gives you two weeks’ worth of opportunities to promote your restaurant in a colourful and festive way. The dragon is associated with strength, health and good luck , making it the perfect theme for LNY promotions and parties. This allows you to capture their information and permission to send them future promotional deals.