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Interview with John Wiseman, Founder of Curious Elixirs

Dry Atlas

The initial inspiration for Curious Elixirs was drinking too much and being a cocktail nerd. Back in 2012, after a crazy night with 20 drinks, I felt fine the next day. When hanging out with friends in Manhattan or Brooklyn back in 2012, you were lucky to find a ginger beer. A lot of people say “alcohol-free” and “zero proof.”

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