VinePair

SEPTEMBER 5, 2024

Money was also thrown at promotional events at trendy nightclubs in places like Miami and Las Vegas, where famed flair bartenders like Carneval Court’s Rene Garcia seduced crowds with spinning bottles of Ciclón. It had been her liquor of choice for nearly the entire life cycle of the brand, and she typically enjoyed it as a Ciclón and Coke.

Rum 105

Rum Tequila Nightclub Bartender 105

VinePair

AUGUST 9, 2024

While the lineup — which sold to Beam Suntory in 2011 — has since expanded to include several other cocktails, wines, vodka, and even salad dressings, we stuck to the OG Marg. Promoting the line on the show delivered similar buzz: By 2023, the brand had generated approximately $38 million in sales across the U.S. tequila boom.

Tequila 98

Tequila Wine Liquor Bottling 98

Bevspot

AUGUST 4, 2015

There’s a lot going on with booze around BU that you don’t realize” says Romard, who ran liquor management for the BU Pub, “It’s exclusive to students and alumni 21+ and faculty, but there was no sign or anything. There was only one way to promote it and that was through Facebook.” And he certainly was.

Bouncer 52

Bouncer Promotion Promoter Hospitality 52

Bevspot

AUGUST 4, 2015

There’s a lot going on with booze around BU that you don’t realize” says Romard, who ran liquor management for the BU Pub, “It’s exclusive to students and alumni 21+ and faculty, but there was no sign or anything. There was only one way to promote it and that was through Facebook.”. And he certainly was. What’s to Come.

Bouncer 52

Bouncer Promotion Promoter Hospitality 52